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Prescription for Social: Group Issues Online Guidelines for Doctors

Associations Now

When may doctors “friend” their patients on social media? As more and more doctors go mobile , professional healthcare associations are stepping in to help their members navigate the terrain of online communication and social networking. posting personal information on social media. blogging by physicians.

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digitalNow 2013 in Less Than 180 Seconds- #diginow13

ChatterBachs

When hot shot programmers get tired of making social media, they can build firewalls to protect data. We want proof of kill, & we’re social. Encourage organization hacks. Different purposes of media/content: awareness, consideration, intent, purchase, support, loyalty, advocacy.