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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

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6 Articles for Associations and Millennials

SCD Group

Millennials Will Become The Majority In The Workforce In 2015. More than half of the hiring managers agreed that it was difficult to find and retain millennial labor. Nearly 80% of the millennials surveyed say they would consider quitting their existing jobs and working for themselves in the future. We millennials have drive.

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SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? Three millennials (two males and one female) also served on the committee.

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Daily Buzz: Peace Out, Yahoo Groups

Associations Now

To give you an idea of the scale of the loss, Yahoo reported that more than 115 million people used the service as recently as 2010, according to eWeek. Who you gonna call —baby boomers or millennials? Nonprofit Hub shares strategies to increase sign-ups. Should you call or text new members? ewengel has an answer for you!

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Who is Generation Z and How Will They Impact the Future of Associations?

Association Adviser

Generation Z can be defined as those born between 1997 and 2010. According to the US Census Bureau, Gen Z outnumbers Millennials and Baby Boomers, making up 25 percent of the population. As this generation enters the workforce, associations must revamp their communication and marketing strategies to target future members.

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The Hourglass Blog: Association Innovation as Brand Strategy

The Hourglass Blog

Association Innovation as Brand Strategy. These examples are less about innovation and more about marketing--the kind of brand marketing thats becoming more and more popular, especially in the retail space. Labels: Innovation , Marketing. Developing Millennial Leaders. Millennials. ► 2010. (62).

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CTIA Study: We’re Using Lots of Mobile Data These Days

Associations Now

94 % The percentage of millennials that would be more willing to try an online service if it was available for free. The approach has proved controversial to some groups, who see the strategy as breaking net neutrality. Compared to 2010, we’re consuming around 25 times as much data.

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