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Success Stories: 9 Award-Winning Customers Highlighted at Super Forum 2019

Higher Logic

Jason, Broadcom’s Senior Community Manager, shared tips and lessons learned from this process in a recent webinar. She uses Higher Logic’s marketing automation campaign designer to automate internal processes, as well as to trigger external communication. Best Email Design: California Special Districts Association (CSDA).

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Join Jeff for Better Boards Workshop on March 8 in Denver

Principled Innovation

Join Jeff De Cagna of Principled Innovation on Friday, March 8, 2013 in Denver for a full-day workshop on Building Better Boards , presented by the Colorado Society of Association Executives. Following this workshop, participants will be able to: Implement a high impact process for selecting capable board members.

Denver 100
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The Pros and Cons of an Internal Marketing Team

Associations Now

You may have lots of help from an outside agency, but building an internal marketing team could simplify your creative process. members had some kind of in-house agency in 2018, versus 58 percent in 2013, and 42 percent in 2008. The pluses and minuses of taking your marketing function in-house. Building up a team isn’t always easy.

Team 70
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App Developers Eye Novel Defense Against Patent Trolls

Associations Now

The Application Developers Alliance (ADA) has been working on this issue in recent years, launching, in 2013, the Law School Patent Troll Defense Network , which pairs ADA members with lawyers and law school students who are willing to provide free aid to small companies in their legal fights against patent trolls. Helping the Little Guys.

Texas 40
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New Staff Roles for Meetings and Events

Associations Now

Full disclosure: I pretty much stole this one from our June Associations Now cover story about Terry Fong , member concierge for the California Dental Association, who calls 1,000 new members each year to welcome them and ask, “Is there anything we can do for you?”. Here are three to consider: Attendee Concierge.

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A Welcome Role for the Membership Committee

Associations Now

Volunteer members calling new members is alternative to models like the one at the California Dental Association, whose member concierge, Terry Fong, was profiled in 2013 in Associations Now for her full-time staff role in calling every new member of CDA. We do look for an enthusiasm about the membership process,” Whitaker says.

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Study: Extroverts Fail to Meet High Expectations in Teams

Associations Now

More at ASAE''s Annual Meeting Author and lecturer Susan Cain, whose book Quiet: The Power of Introverts in a World That Can’t Stop Talking helped spark the recent surge in interest in the qualities of introverts, will be the Opening General Session speaker at ASAE’s 2013 Annual Meeting and Exposition in Atlanta on Sunday, August 4.

Team 40