PREVIEW: Key Findings from the 2016 Community Benchmarking Study
Higher Logic
DECEMBER 20, 2016
I recently previewed our 2016 Community Benchmarking Study, and the overarching theme is clear: effective community management can positively influence member behavior. The average EBS for the 2016 study is 79, up 19 points from 2015. This, in turn, helps community managers create effective engagement strategies.
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