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Association TechTalk about a2z with Personify's Eric Thurston

Delcor

We spoke with Eric Thurston, CEO of Personify, about the company’s acquisition of a2z , an events management and optimization platform through which $1 billion is transacted annually. To hear more about the acquisition, what it means for a2z customers, and Personify’s plans for the future, listen to our full 25-minute conversation.

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The Personify Family is Growing: Introducing a2z, Inc., the Leading Events Management Platform

Wild Apricot

This post will introduce you to events platform a2z, and let you know about some of the new opportunities this acquisition will bring. There's a new addition to the Personify family!

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Why Your Metrics May Need a Second Look

Associations Now

I’m thinking about this in light of an article I wrote on meetings metrics for Associations Now ’s latest batch of Deep Dive articles. We have to think about messages like ‘You should come,’ even if we know you’re signed up,” he said. Retirees and those close to retiring don’t care about your certifications. Vallaster told me.

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How to Plan a Trade Show: 15 Key Steps (+ Essential Tools)

MemberClicks

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Here are 5 tips to cut trade show costs: Book your event venue during low season or off-peak dates.

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Association Brain Food: 2.2.24

Reid All About it

I love the matrix shared in this post about the Knoster Model for Managing Complex Change by Jill Romford at AgilityPortal. I missed this story when it came out, but Samantha Evans linked to it recently on ASAE Collaborate in a discussion about making accommodations for deaf event attendees. Change management. Credit card processor.

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Association Brain Food: 1.26.24

Reid All About it

Learn about the neuroscience behind impactful first impressions, ways to welcome new members and foster a sense of safety and belonging, and designing a culture that elevates new member engagement in your community. We’ll talk about self-limiting beliefs and how to overcome them. 1 CAE credit. . More info/register. 1 CAE credit.

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17 Conference Apps to Improve the Attendee Experience

MemberClicks

If you’re ready to elevate your organization’s next event by incorporating a conference app, keep reading to learn about the core benefits they’ll offer. You can easily update attendees about last-minute changes by using push notifications through the app. A2Z Events. It’s all about giving participants opportunities to connect.