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Association Brain Food: 12.1.23

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Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.

Arlington 266
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Association Brain Food: 9.15.23

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Data strategy. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Location: Arlington VA. They also suggest topics you should ask about during your discussions with vendors.

LMS 256
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Association Brain Food Weekly: 9.29.17

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As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Marketing automation software is no longer a ‘nice-to-have’ technology.

Arlington 150
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Association Brain Food Weekly: 1.20.17

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After all, if young professionals will inherit the organizations of tomorrow, they should be an equal player in the strategy conversations today. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention.

LMS 150
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Association Brain Food Weekly: 1.20.17

Reid All About it

After all, if young professionals will inherit the organizations of tomorrow, they should be an equal player in the strategy conversations today. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention.

LMS 150
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Association Brain Food: 6.10.22

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If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. Staffing issues.

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Association Brain Food: 11.4.22

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Industry marketing inspiration. I have not seen either of these series, but I can see how they’d be content marketing inspiration for associations. WBT Systems explains how the strategy behind shows about the Wrexham soccer club and Formula 1 can help your association sell your industry to career changers and job seekers.