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Association Brain Food: 4.19.24

Reid All About it

Joanna Pineda of Matrix Group International recaps a discussion she had with two association execs about shoring up trust. AI for associations. Dean West shares lessons from his 25 years of leading Association Laboratory. Host: DC-Metro Association-Nonprofit Tech Network Wed 4/24 from 9 a.m. Consultant/founder wisdom.

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Association Brain Food: 8.18.23

Reid All About it

Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. Career resources.

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Build a Journey to Yes Using Marketing Automation

.orgCommunity

What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Mine the invaluable data in your association management system. Personas are the characters in your association’s story. Develop Themes.

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Digital Transformation: It’s All About Culture

Leading Learning

Your association may claim values like collaboration and innovation. Maybe your commitment to innovation is a little more talk than walk—you say you’re forward-thinking, but people get punished for taking a risk, at least if it doesn’t pan out. For more on how to do all that, download the full white paper for free at [link].

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European Association Execs View the Need to Redefine Value in.

GlowGlobally

MCI Group invited 450 Brussels-based international association executives to participate in a survey to identify the leading challenges and opportunities looking ahead to 2011. Develop new initiatives and revenue streams. Constantly innovate. Association Management. Communicate constantly to all key stakeholders.

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The ROI of Online Member Communities

Associations Now

Others experts and providers have also identified various potential benefits or returns for associations from their online member communities: Ben Martin, CAE, CEO of Online Community Results, urges associations to connect their online community software with their association management or customer-relationship management systems.

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