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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates. Read the full case study for more details on their strategy and results.

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Case Study: Texas Society of Association Executives

Association Adviser

However, ad sales were down, member involvement in articles had declined and the association lacked an overall brand strategy to establish a consistent link between the publication and the association. Then, they engaged various stakeholders to find out what content they valued most and researched other publications for design ideas.

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Predictive analytics: the future of member retention for associations

Nimble AMS

But the truth is that predictive analytics represents the future of member retention strategies for associations. . Read more about how predictive analytics helped one association increase member retention: Read the Marine Corps Association & Foundation case study. . Download Now. Take the Next Step.

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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Giving attendees access to an agenda through your mobile app prior to an event, such as an annual conference, can help drum up excitement and drive more people to download it. Get the buzz going in your online community by offering rewards to customers or members who download and use the app. Publish an event blog or newsletter.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

We recently published a case study featuring Ewald Consulting , one of the largest AMC’s we work with at YM. In the report we highlighted how Ewald is able to effectively work with 43 associations, utilizing one integrated solution to handle member management, online communities, and non-dues revenue creation.

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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that. Read the full case study.

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Association Brain Food: 6.2.23

Reid All About it

Someone who fills out a form to download content is NOT a lead. Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile. Listen up, my sales and marketing friends.