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MARCH 17, 2023

Content is a commodity, says WBT Systems. You fall to the level of your systems.” They point out seven of those systems—or bad habits —and suggest good habits that chapters should practice instead. They point out seven of those systems—or bad habits —and suggest good habits that chapters should practice instead.

Revenue 205

Revenue Certificate Committee Leadership 205

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MARCH 8, 2024

In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.

Social Media 250

Social Media DC Strategy Education 250

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AUGUST 25, 2023

Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. – Certification Administration Learn how to develop and implement a successful certification program, and how to assess and monitor the performance of certified individuals.

millennials 370

millennials Survey Team Education 370

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. WBT Systems says we aren’t going back to normal , and to think otherwise is magical thinking. Content/education strategy.

Innovation 359

Innovation Las Vegas Communications Education 359

Blue Sky eLearn

MARCH 27, 2018

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. Foster a strong online member community.

Association Software 144

Association Software Recruiting Recruitment Software 144

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Sponsorship strategy. You’ll see the next edition on Friday, April 14. Event scheduling.

Revenue 227

Revenue Chicago Leadership Education 227

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 231

Revenue Certificate Learning Management System Course 231

Reid All About it

JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Member mobile app. 1 CAE credit. with Zapier. 1 CAE credit. More info/register.

LMS 266

LMS Education Member Engagement Revenue 266

WBT Systems

APRIL 25, 2017

Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.

LMS 253

LMS Certificate Library Education 253

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SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design.

Revenue 272

Revenue Innovation Education Tools 272

MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

APRIL 23, 2021

Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Ben Rome, Senior Manager of Communications, AIHA. 1 CMP credit. What is the CAE?

Revenue 370

Revenue Strategy Content Education 370

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JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Marketing Automation & Technology Systems Demo Day. Communicate.

Innovation 370

Innovation Communications Education Strategy 370

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JULY 2, 2021

The weekly list of free educational events and resources for the association community…. WBT Systems does too. MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Selecting a Cloud System – A Guide for Association Executives.

Technology 370

Technology Strategy System Education 370

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APRIL 2, 2021

Association member communications. Interested in grading your association communications? Adults need guidance counselors too, says WBT Systems. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Altai Systems. Educational coaches. Tue 4/6 at 11 a.m. –

Revenue 335

Revenue Conference Industry Strategy 335

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JUNE 11, 2021

The weekly list of free educational events and resources for the association community…. WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Loyalty strategies. Are there any new things to communicate in your contract?

Certificate 322

Certificate Technology Communications Revenue 322

Fonteva

FEBRUARY 23, 2022

To help you navigate Salesforce and the marketplace of tools that would be useful to associations, we’ve prepared these essential best practices and strategies for making the most of the world’s leading CRM: The Basics: What is Salesforce? Using Salesforce: 5 Membership Management Strategies Fonteva: The Ultimate Salesforce-Native AMS.

Strategy 52

Strategy Software Directory Membership Management 52

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JUNE 18, 2021

The weekly list of free educational events and resources for the association community…. How to conquer communication debt aka email/message overwhelm. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Community Platform Demo Day. Good advice never goes out of style.

LMS 369

LMS Certificate America Committee 369

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MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership.

Chicago 200

Chicago Newsletter Mooc Education 200

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JULY 30, 2021

If you’re looking for a low-budget way to start an online learning program at your association, WBT Systems has the answer. A powerful new approach to changing someone’s mind—useful for system implementation, process improvement, presenting a business case for technology, etc. Writing as a Thought Leadership Strategy.

Newsletter 195

Newsletter Certificate Technology Strategy 195

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AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. – Onboarding Strategies for All Stages of Membership Does your onboarding strategy include new members and renewing members? Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m. Change management. Generational stereotypes. 1 CAE credit.

Chicago 195

Chicago Certificate Marketing Content 195

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Use Webinars to Communicate. Want to learn more about automating your email communications ? Onboard New Members.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

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FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy.

San Diego 370

San Diego Price Strategy Education 370

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JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Speakers did it. Tue 8/4 at 11 a.m. –

Montana 362

Montana Revenue Innovation Case Study 362

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APRIL 5, 2024

Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle.

Revenue 256

Revenue Price Denver Tools 256

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Recruiting 240

Recruiting Recruitment Member Engagement Communications 240

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AUGUST 18, 2023

Chief Communications Officer/Owner, CQbd Wed 8/23 at 1 p.m. Learn about marketing AI tools you can begin using right now to optimize your marketing strategy, how to embark upon easy marketing AI experiments, and use marketing AI to enhance your processes and make workflows less time consuming. Host: UST Education Speaker: Jay S.

Certificate 195

Certificate Education Revenue Marketing 195

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SEPTEMBER 18, 2020

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Montana 350

Montana Certificate Conference Content 350

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APRIL 16, 2021

The weekly list of free educational events and resources for the association community…. WBT Systems was inspired this week by the latest news about muons—subatomic particles influenced by unknown forces so they don’t obey the standard laws of physics. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network.

Revenue 363

Revenue Strategy Team Content 363

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MARCH 1, 2024

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Quick hits Sitting for too long is bad for your health. 1 CAE credit. 1 CAE credit. More info/register.

Education 256

Education New Hampshire Tips Technology 256

Higher Logic

MARCH 8, 2018

Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take? Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course.

Texas 214

Texas Florida Newsletter Email Marketing 214

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SEPTEMBER 15, 2023

WBT Systems explains why it might be time for your association to get into the microcredentials business. Data strategy. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – Credit card processors. Location: Arlington VA. 1 CMP credit.

LMS 256

LMS Revenue Arlington Education 256

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OCTOBER 30, 2020

WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Jimmy Le, Senior Conference Planner for the IEEE Communications Society. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 10/30 at 10 a.m.

Revenue 341

Revenue Learning Management System Certificate LMS 341

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MAY 22, 2020

WBT Systems has been tuning in—they describe ten attendee complaints about virtual conferences and provide suggestions to resolve them. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold? Virtual event sponsors/exhibitors.

Certificate 369

Certificate Revenue Conference North Carolina 369

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SEPTEMBER 22, 2023

Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

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DECEMBER 1, 2023

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. To attract young members , you must recruit in ways that make sense to them. Content calendars.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Aptify

JANUARY 21, 2022

An effective way to address these challenges is for your staff to focus more of their efforts on those areas that are most important to today’s members, including individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. .

Organization 138

Organization Certificate LMS Membership Management 138