article thumbnail

A Better Alignment of Membership and Certification

Associations Now

Last year the association launched the “APICS Membership” mobile app, which gives members information about their benefits, their status and expiration dates for certifications, and connections to their local chapters. “New Membership Structure Press Release” is a very niche genre. Tracking motivations.

article thumbnail

Super Lessons

Virtual

And whether that’s the final moment of a meeting, the final step before a certification program is launched, or the final implementation of a marketing campaign, the lesson applies here. For example, I’ve often seen organizations launch programs then move on. Surely everyone’s read our press release.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Let’s look at the research: a search engine, such as Google, Yahoo or Bing, is the first step in the majority ( 68% ) of online experiences, so it shouldn’t be a surprise that organic search accounts for more than half ( 53.3% ) of all website traffic. Most marketers agree that inbound marketing tactics (i.e. close rate.

article thumbnail

Daily Buzz: Spend Less Time on Email

Associations Now

Folders can keep your inbox more organized, but they can slow you down when you’re looking for specific communications. The center will be LEED Silver certified and receive FitWel’s highest certification. In fact, only 11 percent of customers/clients and 8 percent of coworkers expect a response in less than an hour.” Search is one fix.

article thumbnail

New Tool Lets HR Test Applicants’ Cybersecurity Skills

Associations Now

In an age when data breaches are all but inevitable and the public remains undereducated in cybersecurity , organizations are struggling to close the cybersecurity skills gap in their workforce. And they’re actually up and live up in the cloud, so it is actually a real-time lab.”.

Tools 58
article thumbnail

TESOL Association Expands Reach in China

Associations Now

TESOL is also working to design research-driven, intensive workshops for English language teachers based on its online certificate course, which is a graduate-level course in teaching English. Lastly, the two organizations will continue working together on new ways to provide support to the English teaching community in China.

article thumbnail

Report: Women Underrepresented in Cybersecurity

Associations Now

But organizations can help eliminate them, says the leader of a women’s IT group. To create one, she recommends organizations establish objective measurements to ensure men and women are entering and moving up in the industry equally. A new report found women in cybersecurity continually fight obstacles to their career advancement.

Report 93