Remove Committee Remove Email Marketing Remove Member Engagement Remove Recruitment
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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. However, as time goes on, the same old engagement tactics won’t hold out. Members should be able to self-edit their profiles to avoid inaccuracies.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Insiders

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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. More info/register. 1 CAE credit.

Revenue 256
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150
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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

With an association directory, your members can easily find and connect with others. Obviously, this is really useful for networking for business, social events, and driving member engagement. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147
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Association Brain Food: 5.12.23

Reid All About it

Host: Prevue Meetings Speakers: Anne Gorman, Vice President, Sales & Marketing, streamlinevents John Klukan, CHA, Market Director of Sales + Marketing, JW Marriott Dallas Arts District Terry Matthews-Lombardo, CMP, TML Services Group, LLC Thu 5/18 at 2 p.m. – No plan, no progress. More info/register. Do This, Not That!

Chicago 200
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Association Brain Food Weekly: 4.23.21

Reid All About it

. – “New Normal” for Association Learning CoP: Members Say – “2021 Step Up On-Line Learning”. Come and listen to members (both volunteer leaders and those not on committees, boards, etc.) And, of course, demonstrate our knowledge and expertise to future search committees and/or employers? More info/register.

Revenue 370