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Association Brain Food Weekly: 1.26.18

Reid All About it

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. Last call to participate in Marketing General Inc.’s

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SCD Group: 30 Marketing Tips for Associations: Highly Rated Ideas.

SCD Group

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. 5 Building integrated marketing plans is a must to effectively mix new and traditional.

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Association Brain Food: 12.2.22

Reid All About it

Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Topol, New York Times ). Quick hits.

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Association Brain Food Weekly: 10.18.19

Reid All About it

Quick hits before we get to next week’s free webinars: Is your marketing mediocre? The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Michael Brenner, Content Marketing Institute ). Integrating Online Communications into Your Fundraising Campaign. CAE credit.

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Associations Live: Cognitive Surplus

Associations Live

Shirky is the author of “ Here Comes Everybody: The Power of Organizing Without Organizations ”, the recently released “ Cognitive Surplus: Creativity and Generosity in a Connected Age ”, and a teacher of New Media at New York University. Labels: Collaboration , communication , Social Media.

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Romancing Customers with Compelling Content

Slice-Works

I ticked off the attributes that were most attractive: central location, salary, interesting projects, and office subscription to the New York Times (the basics for this 20-something). I wanted my new best friend to be excited and validate my decision. There are many benefits to using content marketing techniques.

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