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How to Increase Member Engagement with Personalized Communication

Higher Logic

The post How to Increase Member Engagement with Personalized Communication appeared first on Higher Logic. True personalization means using technology to learn and super-serve each of your members. The post How to Increase Member Engagement with Personalized Communication appeared first on Higher Logic.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points.

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Effective Member Engagement spotlight: American Hotel & Lodging Association

The Association 100

The American Hotel & Lodging Association (AHLA) has been recognized with the 2023 A100 CommImpact Award for Effective Member Engagement for its National Hotel Employee Day initiative. Celebrated annually on Sept.

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Increasing Member Engagement Through Events: Part 1

Association Adviser

For associations, they are a crucial avenue to offer exciting opportunities to members and the industry at large, ensuring engagement and fostering growth. Events hold the power to bring people together, catalyze conversations, and build momentum behind ideas.

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How to Increase Membership Renewal

Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication.

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Is your association’s communications strategy aligned with your business goals?

The Association 100

When member engagement is key, how do you ensure every communication effort from your association ties back to your overarching business goals, especially regarding member recruitment and retention? We’ve developed a framework designed to give your communications strategy a business goal-oriented lens.

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Using Micro-Moments for Member Engagement 

YourMembership

Think about what that means: People are searching, reading and communicating while they have spare moments throughout the day. Now think about how you can take advantage of these micro-moments, or critical touch points in today’s consumer journey, to engage with your members. This approach.