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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200
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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s – Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Presenters: Mike Dietrich, Vice President of Marketing at Cvent.

Montana 362
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Association Brain Food Weekly: 11.20.20

Reid All About it

Maximizing Revenue through Smart Pricing Strategies. Join us for a weekly breakfast series of strategy, planning and engaging peer discussions on common challenges faced by Associations, along with best practices to overcome them. Dennis Dalla Costa, Business Development Manager, Professional Advantage. Wed 11/25 at 8 a.m.

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Association Brain Food Weekly: 6.14.19

Reid All About it

Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success.

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Smart Sourcing a New Generation of Association Talent

Association Success

Several of my consulting clients have already demonstrated how successful this strategy can be. Business units, from IT to membership and meeting services, may include a combination of full-time and contract staff, but everyone shares information and works collaboratively. HOW SMART SOURCING CAN WORK FOR YOU.

Dallas 92
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Association Brain Food Weekly: 11.4.16

Reid All About it

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Presenter: Mark Bornstein, vice president of content marketing, ON24. Monthly Certified Meeting Professional (CMP) Information Session. Host: ON24.

Handbook 239
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SCD Group: Integrated Marketing Tip for Associations and Nonprofit.

SCD Group

Integrated Marketing Tip for Associations and Nonprofit Organizations. Shared by Betsy Wintringer, Director of Marketing, Association Management Center. Before you begin digital marketing, consider the desired outcome when developing a social media strategy and make sure it aligns. Strategy | Content | Discovery.

Tips 40