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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. What is a Membership Drive? Step 4: Budget!

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

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5 Benefits of an AMS with a Built-In Data Warehouse

Membersuite

An AMS with a built-in data warehouse can create and store snapshots of data on a weekly and monthly basis so that you can see trends for different segments, for example, member recruitment, member renewal, and member or customer engagement trends. Uncover the behavior of people who spend the most money at your association.

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6 Tips to Improve Your Association’s Management with Data

Fonteva

When associations thrive, they see boosts in member recruitment and improved retention rates. Discover opportunities to recruit new members. For example, if you successfully incorporated new registration measures, or unsuccessfully incorporated new engagement strategies, plan your next event with that in mind. Let’s get started.

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How Your Association Marketing Plan Benefits from an AMS Upgrade

Aptify

Let’s look at how a 21st century AMS supports association marketing to find out if you could benefit from an AMS upgrade. Looking to up your association marketing game? Download the Inbound Marketing for Associations eBook today! Convert visitors to customers and members with an inbound marketing strategy.

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Report: How Nonprofits Are Using Digital Platforms

Associations Now

” For one thing, the study notes, most of the organizations surveyed don’t have staff dedicated to their digital and online strategies—in fact, just 43 percent of organizations say they do, with smaller organizations less likely to have digital staff than large ones. You can download it from the NTEN website.

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