Wed.Feb 25, 2015

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From New to Loyal: How to Bridge the Engagement Gap

Associations Now

'The author of a new book on membership shares how businesses beyond the association realm are rewarding desired behaviors in new users to get them in the habit of engaging. For at least as long as I’ve been working in associations, and probably longer, people in our profession have been worrying about the imminent “death” of the membership model.

How To 87
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The Next Frontier Of Conference Improvement: Conference Education

Velvet Chainsaw

'Traditional conference education models have lost their relevance. The process of distributing a call for session and speaker submissions, selecting experts that transmit and dispense information, and packaging it as professional development for the masses is overdone. One-size-fits-all education doesn’t work anymore. We are in the midst of great workplace disruption, brought on by a new generation of workers, an increasing sophisticated public and rapidly changing technology.

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On Cusp of Its Second Century, Watermelon Group Focuses on Generation Y

Associations Now

'At its recent annual meeting, the 101-year-old National Watermelon Association addressed the importance of engaging with younger members and outlined the steps it’s taking to ensure the future of the organization. The National Watermelon Association is facing a challenge not unlike many other associations— how best to engage the next generation. It’s an issue that was front and center at NWA’s annual convention in La Quinta, California, last week.

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Shadowing To Learn Web Video: DoGooder Awards Voting

Beth Kanter

'Recently, I’ve been reading the ideas from The Presencing Institute (PI), an action-research community that “creates social technologies, builds capacities, and generates holding spaces for profound societal renewal.” The Presencing Institute grew out of the MIT Center for Organizational Learning, which was founded by Peter Senge and his colleagues.

Video 47
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Alzheimer’s Association in the Spotlight at Academy Awards

Associations Now

'Another Honoree Also on Sunday, the Alzheimer’s Association paid tribute to country music singer/songwriter Glen Campbell, who suffers from disease, for his Oscar-nominated song “I’m Not Gonna Miss You.” The song was performed during the show by Tim McGraw. “The brave public disclosure of Glen Campbell’s Alzheimer’s diagnosis and coast-to-coast farewell tour … brought Alzheimer’s out of the shadows and on to a stage, bringing much-needed attention to the Alzheimer’s cause,” Harry Johns, preside

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Could New York Minimum Wage Boost End Tipping?

Associations Now

'The Empire State’s plan to increase the minimum wage for tipped workers to $7.50—one of the highest in the country—has the New York State Restaurant Association suggesting that its members could consider doing away with tips altogether. Could higher wages for tipped workers mean the end of gratuities in New York? That’s one of the dangers that restaurant employees see as New York mandates a new minimum wage for tipped workers.

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One Day to Rule Them All? Music Industry Nearing Global Release Day

Associations Now

'A leading international music trade group is on the verge of announcing a uniform release day for new albums—one inspired, by the way, by Beyoncé—but releasing albums on Friday isn’t everyone’s idea of rocking out. The music industry’s “street date” is about to be synonymous with payday for a lot of people. But like a shift in your pay cycle, the new release day could be pretty painful for the people directly affected by it.

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California’s Plastic-Bag Ban Could Be on the Ropes

Associations Now

'Missouri, Compromised? The next state to watch on the plastic-bag front is shaping up to be Missouri, where a Republican state representative, Dan Shaul, has introduced legislation barring cities from passing local plastic-bag bans. The problem, critics say? Shaul also is the state director of the Missouri Grocers Association, which means the bill could represent a conflict of interest, although Shaul disputes this. “It doesn’t affect the organization, it affects the consumer, it af