Tue.May 10, 2016

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Meet Your Community Manager: Heather Arkwright

Higher Logic

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…). In this fourth installment, we’re introducing our newest community manager, Heather Arkwright.

DC 120
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Building community with a click

Aaron Wolowiec

One of the best benefits of attending professional events is networking – whether face to face or via social media. And it often starts before an event. Personally, before I attend a conference, I search Twitter for the event’s hashtag to engage in conversation and “meet” colleagues. That said, searching Twitter, Facebook and LinkedIn can be time consuming and overwhelming.

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Meet Your Community Manager: Heather Arkwright

Higher Logic

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…). In this fourth installment, we’re introducing our newest community manager, Heather Arkwright.

DC 120
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Conferences Give Members Permission to Take Time to Learn

Smooth The Path

What is a conference’s competition? In reality it is probably not what immediately comes to mind; not another conference or event. How else do our members learn? Books, blogs, podcasts, webinars, online training. These all can be power packed with helpful information but still members will pay thousands of dollars more to come to the conference.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Nursing Groups Ramp Up Efforts to Address Opioid Abuse

Associations Now

The American Association of Nurse Practitioners has joined forces with other nursing organizations to get a handle on the opioid abuse crisis. The opioid abuse problem in this country “is past reaching a crisis point,” according to David Hebert, CEO of the American Association of Nurse Practitioners. AANP and several other nursing organizations have announced a joint educational initiative that aims to combat opioid abuse, encourage safe prescribing practices, and make sure patients with pain ma

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Beer Group Helping to Brew Up a History Lesson

Associations Now

The Smithsonian Institute says it’s time to document the history of brews and beers, and the Brewers Association is here to help. It’s time for a toast. Last week, the Smithsonian’s National Museum of American History announced at the Brewers Association’s (BA) Craft Brewers Conference & BrewExpo America in Philadelphia that the two organizations have launched a three-year initiative to preserve the history of brewing.

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Why Your Board Denied Your Request for a New AMS

Membersuite

Let me set the scene. Your organization’s quarterly board meeting was coming up and you planned to make a request for the purchase of new Association Management Software (AMS). You felt confident about the ask because it was obvious that your organization needed a new solution and the one you wanted to buy was within budget.

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The Radiohead Guide to Getting Noticed Online

Associations Now

For years, the British rock band Radiohead has used the internet to successfully market what would otherwise be difficult-to-package material for wide audiences. Its strategies are ripe for borrowing and building from. In 2000, the rock band Radiohead did something very surprising: It topped the Billboard 200 without the help of radio, traditional press, and MTV.

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Leadership Resources For Sale

Idea Architects

When you've been consulting and speaking as long as I have you tend to stockpile some resources that never get put to use with clients. My overeager purchasing can now work to your advantage as I am selling the following new and unused items. I will sell them at the prices listed below. These individual item prices DO NOT include shipping. Contact me using this form to purchase.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Airline Group Gives Frustrated Travelers an Outlet to Vent

Associations Now

Airlines for America, the trade organization representing the principal U.S. airlines, has launched a new effort, “I Hate the Wait,” to encourage travelers to speak up about their long waits in airport security lines. The frustrating waits in airport security lines are enough to get passengers complaining. Need a place to vent? Airlines for America thought you might.

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My Quiet Little Secret Revealed

Holly Duckworth

You want to know a little secret about me. I love binge listening. What the heck, you say? Binge listening is a word I’ve adapted to mean I love listening to people. Then working with them to learn to listen to their own inner wisdom. Like binge TV/Netflix watching only with your ears and a box of Kleenex near by. Not the remote control. I’ve spent the last 5 years in deep dedication learning to listen to myself and listen to, for, and with others.

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Booksellers Association: Membership Grows as Indie Stores Expand Reach

Associations Now

For the seventh straight year, the American Booksellers Association is reporting a membership surge. But, while independent booksellers appear to be doing well, wage and real-estate pressures could dampen growth down the road. The internet may be shaking up the ways we read and write, but one industry focused on the written word isn’t struggling, by any means.

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Seven Words Towards Better Presentations

Virtual

Most of the movies I go to are pretty good. Same thing for most of the plays I attend. But here’s the cold, hard truth. Most of the business presentations I go to are pretty awful. On one hand, it’s not a surprise. Jerry Seinfeld once joked that with public speaking ranked as the number one fear of most adults—with death number two—at a funeral most people would rather be the one in the coffin rather than the one giving the eulogy.

Team 109
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Tuesday Buzz: A Startup’s Lesson on Compliance

Associations Now

A cautionary tale from the company Zenefits highlights the importance of not cutting corners with compliance. Also: A new startup eyes a plan to make virtual reality a mainstay of events. Take a cue from the human resources startup Zenefits: When it comes to compliance, don’t cut corners. For months, the prominent Silicon Valley startup, which offers a service that automates the drudgery of human resources work, has become the subject of scandal and controversy, ironically, for human resou

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Giving Day Hosts Must Have A Crisis Plan – #Givedaylessons

Beth Kanter

Note from Beth: I’ve been working in the nonprofit technology sector since 1990 and there was an old saying, “It isn’t a matter if the technology fail, it is a matter when and what your Plan B is.” We always had some sort of back up plan. For Giving Days, having a solid crisis plan in place for the technology, weather, or an act of god is an essential best practice.

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Best Benefit Ever: A Guide to Aviation Regulations

Associations Now

The world of aviation is endlessly complex, but the National Business Aviation Association is helping members make sense of one key aspect. What is it? As the National Business Aviation Association says in one of its ads , “Crossing the Atlantic was easy compared to navigating Congress.” Though anyone from an owner of a single aircraft to a pilot can be a member of NBAA, each is likely to be more familiar with the flight industry than with regulatory changes.