Wed.Jul 23, 2014

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Ready For Canada’s Anti-Spam Legislation?

Wild Apricot

'Canada''s anti-spam legislation took effect July 1, 2014. Here is some information and a list of resources to help you better understand CASL and the possible impact on your organization.

Resources 235
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Dr. Oz Prescribes Vacation

Virtual

'I’m heading out on vacation for a few weeks tomorrow. Thanks to the iPhone and ubiquitous Wi-Fi, vacations aren’t the time of “real disconnection” they once were. Fortunately, that same technology that can make us feel tied to the office can also enable a bit more fun. For the past few years, I’ve done videos for my out of office message.

Video 116
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Do You Carry the Flag for Membership?

Associations Now

'One association membership pro shares his ideas for keeping colleagues ever mindful of their impact on the member experience. One of my favorite descriptions of an association is that it is “ essentially a conglomerate of small businesses , all targeted at a highly focused market, with a consensus-based governance model slapped on top.” In that context, it’s easy to see how silos form and staff lose sight of the big picture.

Revenue 85
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Engage and Convert: Add Links to Other Pages in Your Association’s Website

Vanguard Tech

'This is the third in a series of blog posts based on the “5 Website Improvements to Make in 5 Minutes (or Less)” I co-presented with Maggie McGary at the ASAE Membership, Marketing and Communications Conference in June 2014. Each of these posts will cover one of the elements we discussed in more detail and today’s topic is adding relevant links to other pages in your association’s website.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Study Reveals Career Cost of Promoting Diversity, For Some

Associations Now

'For women and minorities who advocate for other women and minorities in the workplace, the price of promoting diversity might come as a less favorable performance review, according to a new University of Colorado study. Promoting diversity in the workplace is a hard-line goal in many organizations. But for some women and minorities, advocating for diversity by trying to advance the careers of other women and minorities is actually hurting them.

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Commercial Drone Pilots Group Gets Airborne Quickly

Associations Now

'Filmmakers Want Drones One space where the clamor for unmanned aerial vehicles has reached fever pitch is the film industry, where production companies have asked the FAA to allow them to fly drones in filming. The Association for Unmanned Vehicles Systems International supports their bid for exemption from the current ban on commercial uses of drones. “The use of small UAS will likely lead to increased safety over manned aircraft and allow production companies to get new shots that have

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Engage and Convert: Add Links to Other Pages in Your Association???s Website

Vanguard Tech

'This is the third in a series of blog posts based on the “5 Website Improvements to Make in 5 Minutes (or Less)” I co-presented with Maggie McGary at the ASAE Membership, Marketing and Communications Conference in June 2014. Each of these posts will cover one of the elements we discussed in more detail and today’s topic is adding relevant links to other pages in your association’s website.

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Social Media Roundup: Learning From Association Social Pros

Associations Now

'SocialFish debuts a new feature that highlights the best in association social media. Plus: the art of membership, condensed. When surveying your own social media efforts, it’s always important to first get a look at what other associations are doing in the social space to see if there’s anything to be learned from their work. Luckily, we’ll point you in the direction of a feature that allows you to do just that, in today’s Social Media Roundup: A Look Inside an Associat

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Explore Impact Leadership at NTEN’s Leading Change Summit: Free Registration Giveaway

Beth Kanter

'I’m giving away a free registration to NTEN’s Leading Social Change Summit. If you want to a chance to win, leave a comment on this post sharing something that you’d like to learn about Impact Leadership or some wisdom from your experience about practicing impact leadership! I’ll pick a winner by July 3oth. NTEN is hosting the “ Leading Change Summit ” in San Francisco from September 3-6th.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Trade Groups Back Bill to End Obamacare Auto-Enroll Provision

Associations Now

'A Senate bill that would remove the Affordable Care Act’s requirement to auto-enroll employees into a health insurance plan earned support from dozens of trade groups and companies this week. The Affordable Care Act was back in the headlines yesterday, thanks to a pair of conflicting appeals court rulings on insurance subsidies. But in the world of business, it’s a bill in Congress that’s been drawing much of the attention in recent days.

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Business Economists: Wages Rising At More Firms

Associations Now

'According to a new survey from the National Association for Business Economics, more than four in 10 respondents said that wages were increasing at their companies—a big surge. What a difference a year makes—especially if you’re looking to get a raise. In the latest edition of the National Association for Business Economics’ Business Conditions Survey, 43 percent of the 79 economists that responded said that they saw increased wages at their companies—a marked jump from last year, w

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Wednesday Buzz: The Give-and-Take of Verizon’s Loyalty Program

Associations Now

'The mobile giant’s new Smart Rewards program offers significant discounts—but it’s what consumers have to give as part of the deal that’s raising eyebrows. Also: what bugs associations about boards the most. It makes sense that corporations would want a piece of the loyalty program pie, right? That’s why Verizon is jumping on board with its new rewards program, Smart Rewards.

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Las Vegas Bets on New Ad Campaigns to Attract Meetings

Associations Now

'Even though federal agencies are staying away, Las Vegas is holding its own as a meeting and convention destination. Still, Sin City thinks it can do better, and it’s using two new ad campaigns to bring in new meeting business. Las Vegas isn’t hurting in the convention-business department: Sin City continues to be the destination of choice for a number of large tradeshow events each year.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.