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MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. For many years, association technology teams have been talking about move to the cloud.

Strategy 195

Strategy Content Leadership Email Marketing 195

NXUnite

DECEMBER 13, 2023

These mission-driven companies place purpose at the heart of their business strategies. At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. Getting Attention The Google Ad Grant is a great marketing resource for nonprofits.

Software 130

Software Discount Tools Resources 130

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Now your organization is back to hosting in-person events and you are wrestling with your sponsorship plans.

Revenue 272

Revenue Innovation Education Tools 272

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AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. A few of them might surprise you, but they’re essential for technology project success. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Change management.

Chicago 195

Chicago Certificate Marketing Content 195

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

JUNE 23, 2023

They describe how technology can help your association do this by strengthening your organization’s culture. As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. Event apps.

Metro 195

Metro Strategy Technology Marketing 195

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. This template is also helpful for other technology selection projects since those vendors will need much of the same information. CMS/website RFP. Digital badges.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Even after resuming public performances, some theater troupes plan to keep streaming their productions , reports Terry Teachout at the Wall Street Journal. Marketing must-haves. Quick hits.

Technology 370

Technology St. Louis Strategy Products 370

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JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. Technology decisions. Change readiness. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

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APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Grip Speakers: Dahlia El Gazzar, Founder, DAHLIA+Agency Hew Leith, VP of Marketing, Grip Wed 5/3 at 12 p.m. –

DC 205

DC Recruiting Recruitment Washington 205

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MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

St. Louis 341

St. Louis Technology Strategy Conference 341

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AUGUST 4, 2023

Quick hits Five things to do to heat up your content marketing game during the summer lull. Ann Gynn, Content Marketing Institute ) No, you don’t need to learn golf to advance in your career. For dessert, key lime pie bought at the seafood market and made by a local baker, yum. How can we design an executable learning strategy?

Atlanta 195

Atlanta Price Revenue Denver 195

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MARCH 24, 2023

Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Data-informed event planning. Mission Critical!

Revenue 227

Revenue Chicago Leadership Education 227

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JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Heba Mahmoud, Senior Manager, Diversity Initiatives, Consumer Technology Association. 1 CAE credit.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual event sponsors and exhibitors.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Member profile data. Generation N.

Revenue 195

Revenue Content Virginia Technology 195

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MAY 26, 2023

WBT Systems shares strategies for convincing people to commit time to their own professional development. With lessons learned from two years of a pandemic, the Great Resignation and plenty of new technologies changing the way we work, you’ll be prepared for what comes next. 501Works acquires ReviewMyAMS. 1 CAE credit. 1 CMP credit.

Technology 195

Technology Education Arkansas Leadership 195

Achieve

NOVEMBER 2, 2020

Due to COVID-19, your nonprofit staff members are probably now working from home, you’ve had to pivot fundraising strategies, and your organization’s programming has likely had to adapt to social distancing guidelines. . In this guide, we’ll dive deeper into the appreciation strategies that your organization can implement into.

Strategy 98

Strategy Video Project Communications 98

Reid All About it

FEBRUARY 26, 2021

Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ).

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. Event marketing. AI and Tech Strategy.

Revenue 205

Revenue Content Chicago Leadership 205

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

ISAE

JANUARY 31, 2024

Auction Planning: 5 Steps to Master Event Preparation You’re likely familiar with the planning chaos before a fundraising event like an auction: your team is scrambling to polish off details, items seem to be missing, and you’re in the midst of trying last-minute strategies to drive more registrations.

Team 52

Team Software Event Planning Social Media 52

MemberClicks

APRIL 29, 2024

This article will examine the significance of event engagement and why it matters. We will review 10 compelling event engagement ideas that are designed to impress. We will explore how technology can help and how you can best measure your results. Let’s raise the level and expectations for your next event.

Software 52

Software Social Media Survey Technology 52

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APRIL 9, 2021

During the pandemic, MemberSuite noticed your already full plate was taking on additional tasks and projects so they’re sharing strategies to help you cope with an extremely heavy workload. Event Farm is hosting a series of virtual events on pandemic compliance and safety at in-person events. Website insight.

San Diego 370

San Diego Revenue Strategy Content 370

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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NOVEMBER 19, 2021

Timesaving tips, productivity checklists and useful templates from content marketing articles published in the last couple of years. Jodi Harris, Content Marketing Institute ). Seven predictions about the future of events from Marco Giberti, author of Reinventing Live: The Always-On Future of Events. Quick hits.

Revenue 195

Revenue Technology Conference Education 195

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

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JUNE 26, 2020

Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events. Learn best practices and innovative ideas on how to maximize your sponsorship dollars to deliver an amazing event, whether it be in-person or digital.

Montana 370

Montana Conference Content Education 370

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JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Event marketing. Location: Silver Spring MD. More info/register.

Project 195

Project Tools Revenue Metro 195

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MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Joe Post, Vice President Strategy, Adage Technologies.

Certificate 369

Certificate Revenue Conference North Carolina 369

Forj

APRIL 22, 2021

The biggest difference here is who is responsible for carrying out the strategy that the consultant provides— the consultant alongside your internal team or your team itself. Some of these services include: Creating a strategy for your learning business. Assisting with the search for new learning technologies. Final Report.

LMS 172

LMS Course Price Team 172

Reid All About it

OCTOBER 29, 2021

6% have no formal, documented strategy for their virtual conference. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Intriguing. More info/register.

San Diego 259

San Diego Strategy Conference North Carolina 259

Expo Logic

JANUARY 28, 2019

Advancements in event technology have created more opportunities for organizers to integrate it into almost every aspect of an event. Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. Technologies to engage and delight attendees.

eBook 34

eBook Technology Social Media Innovation 34