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OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. I especially love the first one because members are craving that—heck, we all are.

Montana 350

Montana Certificate Conference Content 350

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APRIL 28, 2017

Your weekly list of free webinars and events for the association community… If you’re not heading to ASAE’s Marketing Membership & Communications Conference (aka MMC) next week, glom onto the hashtag #MMCCon like the rest of us and follow along on Twitter. Check out this post about creating a chat strategy for your organization.

Utah 150

Utah Georgia Project Chicago 150

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JUNE 19, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Most companies use their marketing budgets for sponsorships and partnerships.

Video 221

Video Conference Revenue Industry 221

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MAY 8, 2020

Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Host: PCMA.

North Carolina 221

North Carolina Montana Conference Revenue 221

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SEPTEMBER 25, 2020

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. A lack of diversity isn’t an indictment on your organization, but rather a symptom of that implicit bias.”. Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. More info/register.

Case Study 285

Case Study Content Montana Price 285

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MAY 1, 2020

Organizations have adapted their operations to function in an emergency situation with no endpoint in sight. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Organizer: AWTC.

North Carolina 273

North Carolina Revenue Strategy Education 273