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How to Leverage the Marketing Power of Social Proof

WBT Systems

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192
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Association Brain Food: 5.24.24

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In facilitated conversations, participants will explore how the industry can come together to develop helpful resources for all stakeholders in the AMS/CRM selection process. They describe how to embrace these trends to create future-focused experiences that empower your attendees and strengthen your community. Event engagement.

LMS 248
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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 276
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. SMS marketing. by Tony Rossell, Marketing General Inc. Gen Z education. Staff meetings.

Revenue 259
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Association Brain Food: 3.17.23

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But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 206
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Association Brain Food: 12.1.23

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TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Content calendars. Conference/abstract management. 1 CAE credit. . – 1 CAE credit.

Arlington 271
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Association Brain Food Weekly: 2.12.21

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I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.” Don’t underestimate the power of a walk. Presenters: Harneet Singh, Director of Marketing, Preseem.

Revenue 370