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DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.

Arlington 268

Arlington Technology Strategy Los Angeles 268

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JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

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NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. They suggest strategies for making the case for investing in online learning programs. Risking innovation. CEO pandemic insights. 3 CMP credits.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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NOVEMBER 29, 2019

West Virginia inmates will be charged by the minute to read e-books on tablets. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” CB Insights ).

West Virginia 360

West Virginia Washington DC Revenue 360

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DECEMBER 6, 2019

Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Karim Guirguis, chief strategy and innovation officer at the American Bankruptcy Institute. Member Engagement and Loyalty Study Reveal.

LMS 221

LMS Software Revenue Cost 221

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JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Fri 7/9 at 1 p.m.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

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DECEMBER 13, 2019

Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” Find out how to shift your mindset and improve member engagement throughout the membership cycle.

Raleigh 259

Raleigh Review Class Education 259

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FEBRUARY 19, 2021

Board strategy. Jeff De Cagna has come up with ten purposeful provocations that every board member and association professional should commit to heart. They also describe how credentialing programs can help your association increase member engagement and revenue. Conference content. More info/register. Tue 2/23 at 4 p.m.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Potomac Core

AUGUST 2, 2018

Following the company purchase, new owners use concrete strategies that improve operations, products, revenues, and market position. Utilizing proactive and innovative strategies will determine whether or not Private Equity Hires Associations, Private Equity Fires Associations. Private Equity Investment is Exploding.

DC 132

DC Arlington United States Virginia 132

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NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

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MARCH 20, 2020

Virtual strategy meetings. As the new COVID-19 reality descended upon us, Lowell Aplebaum was in Chicago to facilitate a strategy session. He shares useful lessons learned on virtual strategy facilitation. Todd Tolbert, MBA, CAE, Chief Digital Strategy Officer, ASIS International. Conference sponsorships.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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OCTOBER 21, 2016

Mon 10/24 – Design Thinking for Innovation (Coursera). Host: Coursera/University of Virginia. New technologies and trends reshape the way we use the web, transforming your members’ expectations and what you need to do to not lose them. Presenter: Amanda Myers, Director of Member Strategy, Abila. 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

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FEBRUARY 17, 2023

Tony Rossell/MGI, Membership Marketing Blog ) Don’t make SEO the reason for your content marketing strategy—even more important now that ChatGPT and Bard will dominate search results. Learn what’s making them so successful and how you can capitalize on their strategies to generate more non-dues revenue for your organization.

Revenue 39

Revenue Strategy Education Technology 39

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DECEMBER 9, 2022

Moderator: Heather Story, consultant, Volunteer Strategies. B2B2C: Connecting to your Members’ Customers (Nonprofit Conversations with Cecilia Sepp, CAE ). Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series).

Colorado 39

Colorado Recruiting Recruitment Survey 39

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JANUARY 13, 2023

Benita Stocks, Director of Membership & Programs for NAIOP Northern Virginia, the Commercial Real Estate Development Association. Membership, Marketing & Engagement. Building Member Value in a Post Pandemic World. Your Association’s Advocacy Tech Stack: Apps and Strategy for 2023. Host: Fridays@4.

Revenue 39

Revenue Education Strategy Leadership 39

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MARCH 18, 2022

Digital transformation strategy. Learn to be forward-thinking in your event measurement strategy using customer-centric data, personalize the customer journey using data segmentation, and benchmark your event performance to define success in context. Getting (& Keeping) A Seat At the Table: Strategies for Being A Trusted Advisor.

Revenue 39

Revenue Technology Video LMS 39

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JANUARY 6, 2023

The community strategy playbook from Mobilize is based on the blueprint they developed for their own user community. The playbook guides you step-by-step through strategy development, community, launch, communication and engagement plans and more—a comprehensive look at everything you need to nurture and grow an online community.

Revenue 42

Revenue North Carolina Education System 42

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OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Learn how to effectively incorporate and manage the 4 C’s of engagement into your 2020 communications program. Host: Northern Virginia Chamber.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

APRIL 10, 2012

Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. The bottom line is that association business models are broken and in need of radical innovation right away. Tony Rossell.

Products 40

Products Survey Social Media Price 40