Reid All About it

AUGUST 21, 2020

The weekly list of free educational events and resources for the association community… Diversity benchmarking. Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies.

millennials 307

millennials Montana Class Education 307

Reid All About it

DECEMBER 8, 2023

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Member retention. Gen Z careers.

Strategy 272

Strategy Video Technology Innovation 272

Higher Logic

FEBRUARY 4, 2020

What do your members want? Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Mentoring programs help support younger members while giving a sense of purpose to those older members looking to share their experiences.

Communications 287

Communications Tips Content Tools 287

Membersuite

APRIL 13, 2023

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. With content marketing, you can achieve these two goals simultaneously. Content marketing is a time-saver too. Meanwhile, your association can generate new member and customer leads.

Content 93

Content Marketing Social Media Video 93

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. It’s a must read for anyone in an association membership, marketing or executive position. 1 CAE credit.

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. Host: Grit Marketing.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

NOVEMBER 11, 2016

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. More info/register. More info/register. Host: ON24.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

OCTOBER 27, 2017

As a freelancer, I agree with WBT Systems that associations should prepare their membership model and professional development programs for the growth of the freelance economy. Risks and Opportunities in Today’s Changing World of Continuing Medical Education. Recruit and Retain Millennial Members. 1 CAE credit.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. Host: Grit Marketing.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Usability testing.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

NOVEMBER 10, 2017

The weekly list of free educational events for the association community… What do you think about the new 280 Twitter character limit? This research will: Document which associations are developing and implementing content strategies. Analyze emerging challenges and threats to association content strategy models.

DC 150

DC Washington Tools Education 150

Reid All About it

MARCH 9, 2018

The weekly list of free educational events and resources for the association community… As a history major, I’ve been waiting for virtual reality (VR) to shake up the way history is taught and it’s finally happening—or maybe it’s been happening and I just haven’t noticed. How could VR transport us there?” Pew Research ). 1 CMP credit.

DC 120

DC millennials North Carolina Washington 120

Reid All About it

OCTOBER 7, 2022

The weekly list of free educational events and resources for the association community…. Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Instructor-led education. Skip down to the list of free educational events if you prefer takeout.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

MARCH 3, 2023

The weekly list of free educational events and resources for the association community… Self-assessment tools/programs. WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies.

Revenue 39

Revenue Tools Education Member Experience 39

YourMembership

FEBRUARY 27, 2014

Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. An increase in the cost of providing programs and services as membership numbers and dollars decline. How to retain members and recruit new members for the future.

Case Study 150

Case Study Arizona Social Media Revenue 150

Reid All About it

FEBRUARY 24, 2023

The weekly list of free educational events and resources for the association community… Professional development and membership. After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members.

Certificate 39

Certificate Innovation Education Process 39

Association Adviser

JULY 28, 2016

Renewal numbers will increase if you provide valuable training and professional development that members can’t easily find elsewhere. . Mentoring programs benefit members at all career stages. But programs must be diligently managed. . Tactics for engaging millennials. The value of face-to-face interaction.

millennials 60

millennials Arizona Communications Atlanta 60

Reid All About it

SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. Your community thanks you! CAE credit.

DC 34

DC Washington Baltimore Certificate 34