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Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Report an upward trend in 3-year annual revenue.

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Association Brain Food: 2.23.24

Reid All About it

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. They share five steps for designing digital experiences that encourage engagement and deliver value to your participants, partners and association. Location: Washington DC.

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Association Brain Food Weekly: 11.29.19

Reid All About it

. – AWTC End-of-Year Reception (Washington DC). Location: Washington DC. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” 1 CAE credit.

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Association Brain Food: 3.17.23

Reid All About it

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Spring Symposium (Washington DC) Three dynamic sessions focused on management, accounting and finance: #1 – Economic Outlook: Recession 2023? Location: Washington DC More info/register.

Revenue 205
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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Expert Series: Be the Association Hero: Increasing 2024 Non-Dues Revenue Hear about key strategies that will help you drive more non-dues revenue and build a true career growth destination for your members in 2024 and beyond.

Revenue 256
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Association Brain Food: 9.29.23

Reid All About it

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design. Host: UST Education Speaker: Jay S. CAE credit.

Revenue 272
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Members Hire Strategic Solutions

Potomac Core

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Grew annual revenue from $300,000 to $12 million. Julia Hamm.

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