Remove millennials Remove New York Remove Revenue Remove Strategy
article thumbnail

Association Brain Food Weekly: 5.15.20

Reid All About it

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Tue 5/19 at 1 p.m.

article thumbnail

Association Brain Food Weekly: 8.21.20

Reid All About it

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 1.26.18

Reid All About it

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Attracting millennial/young professional supporters. What if you try something new and it bombs? Five-Steps to a CME Digital Content Strategy.

DC 225
article thumbnail

Should Associations Offer Conference Subscription Packages?

Associations Now

Earlier this week, the New York Mets announced that they’d be offering a new Netflix-style ticket subscription package this season. The program is targeted to the millennial demographic and unconventional audiences. One area where there hasn’t been a lot of talk about subscription services is meetings and events.

article thumbnail

Association Brain Food Weekly: 4.5.19

Reid All About it

Human contact is becoming a luxury good ,” said Nellie Bowles at the New York Times. CB Insights looks at 12 industries that are supposedly being killed off by Millennials , if you believe the clickbait headlines. Presenter: Sharon Rice, Principal at Art of Planning Consulting, and former VP of Strategy at APICS.

article thumbnail

Association Brain Food Weekly: 8.9.19

Reid All About it

Oh well, you could sub another fish in this pan-seared mackerel with sweet peppers and thyme recipe from the New York Times. Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Presenter: Robyn Davis, Trade Show Strategy Specialist and Owner of When I Need Help (WINH). 1 CMP credit.

article thumbnail

Does the Banner Ad Still Make Sense in 2016?

Associations Now

But a major trade group, along with The New York Times , is trying to rethink the ads in a way that could actually produce a balance between content and commerce. millennials) read text online. That’s the tactic The New York Times is trying out. Here’s the scoop. It’s OK.