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Wednesday Buzz: Give Your Guests the Gift of Tech

Associations Now

To capitalize on this opportunity for publicity, Cvent’s Event Planning blog recommends that conference planners provide guests with a tech-friendly event location. Tips for Making Your Event Easy to Love on Social: [link] #sm #eventprofs #events. — Bizzabo (@Bizzabo) April 8, 2014.

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Wednesday Buzz: The Secret Formula for Great Events

Associations Now

— Silverbear (@SilverbearLtd) April 22, 2014. Don’t stop there, though: Social media, search engine optimization, pay-per-click advertising, and email marketing should come into play in a lead-generation strategy, she advises. Need New Leads? Other Good Reads. Truly outstanding leaders are made”: Inc.

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Three Marketing Flubs That Cause Conference YES Decision Skids

Velvet Chainsaw

Your email marketing blast generated plenty of clicks. What other marketing speed bumps can we remove to convert more prospects into happily registered attendees? Adapted from Donna’s Meeting Innovation post on Cvent’s Event Planning blog. But the registration needle hardly moved. What’s up with that?

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Three Detours That Derail Conference YES Decisions

Velvet Chainsaw

Your email marketing blast generated plenty of clicks, but the registration needle hardly moved. Adapted from Donna’s Meeting Innovation post on Cvent’s Event Planning blog. Related Stories Seriously, Your Conference Marketing Is Not About You! What’s up with that? ” Three Detours That Must Be Removed.