2015, Certificate, Member Experience and Social Media

Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

OCTOBER 25, 2017

By 2015, that had dropped to just 44 percent. Social media advertising. Professional development eCourses and certifications. Test each idea with your members to see what provides value for them that they would be willing to pay for, then implement the ideas that work. The UK has seen similar changes.

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Association Adviser

JULY 28, 2016

While that may not surprise you, did you know that 23 percent of associations tell us they are inviting younger members to join their event planning committees? Socializing. Certifications. And guess what? They’re used to the “freemium model,” Notter said, and then they upgrade to the paid model if they like it. Conferences.

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Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Solutions for Your Membership Conundrum

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