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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology. The key step to a designing a new strategy or plan for association learning is to set achievable goals.

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Growing Your Association's Non-Dues Revenue: The Basics

ISAE

According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Digital marketing, which is defined by Getting Attention as “all the online outreach strategies organizations use to promote their causes to current and prospective supporters,” is a great way to start.

Revenue 52
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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Video content has been growing in popularity. That number has now jumped to 91%.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). Host: NimbleUser.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). Host: NimbleUser.

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Association Brain Food Weekly: 11.4.16

Reid All About it

Insights from the Global Engagement Index 2016: Strengthening Member & Customer Relations Globally. Presenter: Jennifer Bennett, senior manager of education & training, VolunteerMatch. Learning Management System (LMS) Selection: Mastering the Process, Avoiding the Pitfalls. More info/register.

Handbook 237