Higher Logic

MAY 29, 2020

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

GrowthZone

JUNE 21, 2021

Email marketing. Email marketing. Member directories. Education subscriptions and certifications. Today, the focus has moved toward member experience and engagement, which led to the Event Farm acquisition in 2019, allowing them to add more event functionality to their platform.

System 148

System Software Directory Membership Management 148

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GrowthZone

NOVEMBER 23, 2020

Editor’s note: This article was originally posted on September 23, 2019. Leveraging a robust AMS system enables membership professionals to engage members and develop their association instead of focusing on mundane, repetitive tasks. Email marketing. Email marketing. Member directories. Website CMS.

Membership Management 78

Membership Management Software Directory System 78

Reid All About it

NOVEMBER 8, 2019

It’s 2019 and people interact with technology all day from their mobile device to systems at work to smart devices at home. Why do staff members and associations members keep saying ‘I don’t know anything about IT’ then? Five Plays for Click-Worthy Email Marketing. Host: Rogue Tulips LLC.

Social Media 39

Social Media Revenue Washington DC 39