Arizona Association Management Email Marketing Marketing 
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APRIL 30, 2021
Oliver Yandle, JD, CAE, President & CEO, Arizona Society of CPAs. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Presenter: evolutionary psychology and marketing expert Tim Ash.
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APRIL 23, 2021
A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Host: Fridays@4. CAE credit.
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