Remove Communications Remove Member Experience Remove Membership Management Remove millennials
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Technology, your association, and your members. Where do you stand?

YourMembership

In the 15 years I have been involved in the association management software industry I have come to realize that an association’s technology capability is one of the leading indicators of not only how effectively they currently serve their members, but also how well positioned they are to meet the demands that change will inevitably send their way.

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9 Steps for Building Member Personas

Higher Logic

The following questions can guide your search: How old are my members? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Look at what they’re sharing on your online community as well. Your membership manager will likely drive member persona research, but don’t discount the rest of your team.