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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue
.orgCommunity
JULY 18, 2019
But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.
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