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Association Brain Food: 5.12.23

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WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. Learning business.

Chicago 200
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Association Brain Food Weekly: 11.4.16

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Understand the critical components of high-ranking websites, how to conduct organic search keyword research, and how to build a portfolio of back links that can improve search rankings. Kelly Treadway, marketing and social media strategist, EventCurious. Presenter: Mark Bornstein, vice president of content marketing, ON24.

Handbook 237
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Association Brain Food Weekly: 6.14.19

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How to have more epiphanies. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience. Find out how to optimize the member journey by getting a 360-degree view of members across all your data sources. Why Content Marketing Is Key in B2B Lead Generation Efforts.