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Association Brain Food: 3.8.24

Reid All About it

You’ve probably seen survey reports about people registering later for events than in the past. Quick hits “Despite Google’s protestations to the contrary, the reasons for Gemini’s shortcomings are mostly political, not technological.” | by Nate Silver A reality check about the State of the Culture, 2024. Event marketing. 1 CAE credit.

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5 Tactics To Create An Experiential Event

Associations Now

Seventy-eight percent of millennials would rather spend their money on a desirable experience or event rather than buying something they want, according to an Eventbrite survey conducted by Harris. Furthermore, 77 percent of millennials said some of their best memories are from an event or live experience. Transformative.

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The Young Professional – Tracking down the Future Leaders of Your Association

Association Adviser

If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them. 51 percent of associations surveyed create communications targeted to younger members. We wholeheartedly agree.

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