2006 Marketing Social Media Strategy 
Association Success
APRIL 24, 2020
In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Here are some digital strategy lessons we can learn from Big Cat Rescue. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Your marketing director didn’t.
Jamie Notter
OCTOBER 18, 2011
Social Media is the Wave. The sand castle is your organization, and that first wave is social media. Social media rolled in and really knocked your marketing for a loop, didn’t it? Social media is giving us a bit of an advance warning that things are changing. Social Media.
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SCD Group
APRIL 10, 2014
Back in 2006, Chris Anderson wrote a powerful book called the Long Tail. The theory of the Long Tail is that our culture and economy is increasingly shifting away from a focus on a relatively small number of "hits" (mainstream products and markets) at the head of the demand curve and toward a huge number of niches in the tail.
Reid All About it
JULY 21, 2017
9 Social Media Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. Host: American Marketing Association.
Jamie Notter
MAY 7, 2012
I am posting my slides, below from the two presentations I did in Belgium at the Fusion Marketing Experience conference (which together cover all that I spoke about in Chicago, and then some). Social Media. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10). August 2006 (12).
Jamie Notter
JULY 16, 2012
We can’t move when the market moves. And it’s not just strategy–we lack agility at the tactical level too. We came up with the principles of open, trustworthy, generative, and courageous in part because these were principles that fueled social media’s growth. Strategy Means Change.
Jamie Notter
DECEMBER 9, 2011
He listed it as one of the top 2 books on social media that has been released all year. And if you don’t know him, Danny Brown is kind of a big deal in the social media world. Social Media. December 2006 (10). November 2006 (9). October 2006 (8). September 2006 (10).
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