Membership Marketing

FEBRUARY 21, 2011

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

Innovation 40

Innovation Marketing Price Survey 40

Thanks For Playing

JULY 19, 2012

Seeking community in associations since 2008. I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. WOM generates more revenue (not least of which because it doesnt generate much in the way of costs). ► 2008. The Grassroots Innovation Leader. Thanks For Playing.

Review 150

Review Social Media United States Newsletter 150

Idea Architects

MAY 16, 2012

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Books like The Medici Effect , by Frans Johannson, and Where Good Ideas Come From , by Steven Johnson, confirm what weve long known: innovation in one field often occurs when an idea from another is associated into a new context.

Columbus 60

Columbus Newsletter DC Handbook 60

Reid All About it

FEBRUARY 17, 2023

Non-dues revenue. With so many non-dues revenue options to explore and limited resources to pursue them, which solutions are right for your organization? Lead Marvels has a seven-step guide and scorecard to help you evaluate which non-dues revenue solutions best align with your organizational mission. 1 CAE credit. 1 CMP credit.

Revenue 39

Revenue Strategy Education Technology 39

Reid All About it

FEBRUARY 24, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Their efforts resulted in OSPE’s highest membership growth since 2008. Member renewals. No plan, no progress. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

Reid All About it

JULY 12, 2019

Tue 7/16 at 10:00 a.m.* – Innovation & Customer Focus: The Keys to Global Growth . Find out how you can use regional markets outside the US as an incubator or safe-haven in which to innovate, experiment and adapt. Learn how you can lead a culture of change, embrace innovation, learn and adapt. Host: BizBash.

Arlington 34

Arlington LMS Social Media Chicago 34

Association Adviser

NOVEMBER 26, 2018

For 17 years, I educated employees that sell financial products and services, such as mutual funds and other investment vehicles, about how those products work, how to sell them and how to service their clients. RIMS works on accepting change because we know how important it is to be customer/member service-focused.

Certificate 60

Certificate Education Technology Course 60

Membership Marketing

SEPTEMBER 29, 2011

Today, membership associations are introducing a variety of operational models and revenue streams. Innovation is a must:” 5. I feel it is giving me a bit of a wake up call too as I don't feel as innovative and creative lately in my approaches to membership growth. How to Calculate Where your Membership is Headed.

Marketing 40

Marketing Price Survey Analysis 40

AMR Management Services

AUGUST 6, 2011

The combined operations bring AMR to 65 employees, 30 full-service and project-based clients and more than $6 million in annual revenue. During those 19 years, DrakeCo emerged as a progressive and innovative association management firm with a passion for serving its clients. How to Start an Association. ► 2008. (23).

St. Louis 64

St. Louis Library Kentucky Association Management 64

Association Adviser

MARCH 19, 2013

Many associations tell us their membership is back to where it was before the 2008-09 downturn, perhaps even a bit better. They are more proactive, they respond more quickly to change and they are applying innovative approaches to challenges,” she said. Relevance is what drives both dues and non-dues revenue.”

New York City 60

New York City New York California Video 60

Membership Marketing

MARCH 8, 2012

” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. How to Calculate Where your Membership is Headed. ► 2008. (82). Non-Dues Revenue. (1).

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

FEBRUARY 16, 2011

A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). How to Calculate Where your Membership is Headed. Innovation through Collaboration. ► 2008. (82). ► 2008. (82). Non-Dues Revenue. (1).

Survey 40

Survey Marketing Price Analysis 40

AMR Management Services

SEPTEMBER 27, 2012

Most associations rely on membership for revenue, typically 30-50 percent of net profit. We can’t expect to replicate it, therefore we look for ways to adopt, adapt and amplify a tool like Twitter through innovative ideas. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). ► May.

Social Media 64

Social Media Library Kentucky Directory 64

Membership Marketing

APRIL 10, 2012

The bottom line is that association business models are broken and in need of radical innovation right away. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). How to Calculate Where your Membership is Headed.

Products 40

Products Survey Social Media Price 40