Reid All About it

JANUARY 18, 2011

Well, you might be half right, but let Jeff take you a little deeper to the root causes – motivation you need to consider when developing your community strategy. Tagged: Association , Conference , Innovation , Marketing , Social Networking , Web and Social Media , Writing. Oh, you thought you already knew?

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AMR Management Services

JULY 25, 2011

Monday, July 25, 2011. How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. ” are two great questions to start your strategy. CONTRIBUTORS. AMR MANAGEMENT SERVICES.

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Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. To whom does the content need to be communicated? When and how often will the content be communicated?

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Association Adviser

DECEMBER 15, 2017

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. To whom does the content need to be communicated? When and how often will the content be communicated?

Marketing 60

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Association Adviser

JULY 12, 2011

July 2011 -- Marketing & Communication As we head into that time of year when vacations, stifling heat and a relentless stream of "Out of Office Replies" give us a few moments to pause and catch our breath, we present a 10-step guide to marketing professional organizations on the Web. By Association Adviser staff

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Association Subculture

DECEMBER 5, 2011

Monday, December 5, 2011. Trampoline Strategy. Labels: innovation , strategy. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. communications. (4). community. (3). marketing. (2). strategy. (5). ▼ 2011. (27). at 2:01 PM.

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Association Adviser

FEBRUARY 27, 2018

You might not expect an association that focuses on underwater operations to be groundbreaking when it comes to their social media and content marketing, but that’s part of what makes ADCI so interesting. This evolution was the focus of an Association Spotlight article covered by Association Adviser back in 2011.

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Association Subculture

AUGUST 11, 2011

Thursday, August 11, 2011. Association Subculture Reflects on ASAE 2011 in St. August 11, 2011 2:07 PM. August 11, 2011 2:11 PM. August 12, 2011 7:43 AM. August 12, 2011 9:17 AM. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. community.

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AMR Management Services

JULY 19, 2011

Tuesday, July 19, 2011. Communications Audits and Digital Media Presentations Live from AYP Conference. Steve will also be speaking as part of a panel on digital media strategy on Friday at 2 p.m. Building Community in the Digial Marketplace - What's a Y to Do? ▼ 2011. (37). AMR MANAGEMENT SERVICES.

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GlowGlobally

OCTOBER 14, 2012

A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Distribution of marketing, communication, social media and business development tactics that are not adapted to local customs.

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Associations Live

OCTOBER 31, 2011

Monday, October 31, 2011. Marketing Strategy & Evaluation of Programs. Marketing Ideas Turn features into benefits - take your marketing collateral and highlight all features in blue, benefits with yellow - how much is highlighted in yellow? November 3, 2011 3:54 PM. communication. (13). marketing. (7).

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Membership Marketing

MARCH 9, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. ASAE Marketing, Membership & Communications Conference. Membership Marketing Benchmarking Report. Speaking Engagements.

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Aaron Wolowiec

SEPTEMBER 2, 2014

Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. This is according to Forbes Magazine in 2011. Communication breaks down.

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Association Subculture

APRIL 12, 2011

Tuesday, April 12, 2011. Words Make Worlds - Part 4 - Strategy vs Cultivation. This paper is a MUST READ for anyone interested in innovation in our association community. If we only develop strategy for our landscape once per year we won’t get the results we actually want. Labels: strategy. at 10:31 AM.

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Membership Marketing

MARCH 27, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Helpful Membership Marketing and Management Resources. Membership Marketing Benchmarking Report. Speaking Engagements.

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Achieve

JULY 26, 2021

or fantastic marketing materials, but a great event or campaign message must also include a compelling ask. Figure out your strategy. Figure out your strategy. Determining your strategy is not as. It’s best if you look at the goals you’ve set for your nonprofit and structure your ask strategy around them.

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AMR Management Services

JULY 6, 2011

Wednesday, July 6, 2011. Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Enter Cause Marketing. ▼ 2011. (37).

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YourMembership

JUNE 5, 2012

Smith is the Director, Inbound Marketing at YourMembership.com. ©1998–2011, YourMembership.com Inc. ® | The Complete Online Member Community® | Membership Management Software | Membership Software. Tags: business social networking , communication , social media strategy , social networking sites. Leave a Reply.

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YourMembership

MAY 15, 2012

The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., an award-winning communications firm based in Chicago, Illinois. Saturating a market with clear, consistent messages for a defined period of time will undoubtedly increase success. ©1998–2011, YourMembership.com Inc.

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Membership Marketing

NOVEMBER 11, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, November 11, 2011. Five Steps to Building a Membership Recruitment Strategy. at Friday, November 11, 2011.

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Membership Marketing

MARCH 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Updated Membership Marketing Tracking Dashboard. Labels: Data Analytics , Membership Marketing Formulas. Speaking Engagements.

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Achieve

MARCH 6, 2023

Improve the guest experience through clear communication. Communicating when the auction is open for bidding and counting down to its close is an excellent example of a rule that will help guests by giving structure and simplicity to their experience. All sales are final, meaning guests can’t revoke their bid after winning.

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Membership Marketing

NOVEMBER 14, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, November 14, 2011. 13 Communicate! Communicate! at Monday, November 14, 2011. Speaking Engagements.

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SCD Group

AUGUST 29, 2012

Does print still work for association marketing & communications? As you know by now, I’m an advocate of many of the new digital communications tools. “We see a strong future for the catalog, with this being one of many ways that we communicate with our customer.” Strategy | Content | Discovery.

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Membership Marketing

APRIL 22, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, April 22, 2011. It’s clear that communication is shifting not only to other platforms, but to other devices. (If

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AssociationChat

AUGUST 4, 2020

In November 2011, I participated in Event Camp Vancouver, led by my dear friend and intentional event design expert Tahira Endean. Is this an ad-hoc event or does this event form part of a wider sales, marketing, or organizational strategy? Do you want attendees to be able to communicate with one another?

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Achieve

MAY 19, 2022

Quid pro quo donations—or any amount that guests pay over the fair market value of something at your event—could be match-eligible if the guest works for a company with a. This team member is responsible for coordinating all communication between teams. Your wrists will thank you! matching gift program.

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The Hourglass Blog

MAY 11, 2011

Wednesday, May 11, 2011. Association Innovation as Brand Strategy. These examples are less about innovation and more about marketing--the kind of brand marketing thats becoming more and more popular, especially in the retail space. Whats our brand image and what does it communicate to people in our marketplace?

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Membership Marketing

SEPTEMBER 13, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. More Marketing Channels Available for Membership Recruitment. Labels: Marketing Media , Membership Recruitment. Publications.

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SCD Group

MAY 24, 2012

5 Tips on Integrated Marketing: Marketing the Association in the Digital Era. Five AMC professionals shared 60 ideas/tips on marketing the association in the digital age at the recent ASAE Great Ideas Conference. The ideas were shared in 5 categories: Integrated Marketing. This week, were focusing on Integrated Marketing.

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Association Adviser

OCTOBER 25, 2017

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Customization takes more time, manpower, strategy and planning than a one-ad-fits-all approach. What are these obstacles?

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SCD Group

SEPTEMBER 12, 2012

10 Reasons Why Content Marketing Benefits Associations. Done strategically, content marketing attracts members to your association. Experiencing the Content Marketing World Conference for the second year reinforced my belief that associations need to reinvent themselves -- and market themselves -- as content-rich organizations.

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GlowGlobally

JULY 29, 2010

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Penetrating or Expanding Global Markets through Meetings » Jul. Penetrating or Expanding Global Markets through Meetings » Jul. Reaching Out To Global Markets Through Meetings & Events.

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Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. And give your remarks on email marketing book. Membership Marketing Benchmarking Report. Know the Numbers on Membership Marketing.

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Association Adviser

MARCH 19, 2013

It’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). How clarified is your organization’s social media strategy? Almost half believed they had their social media strategies locked down. What is the No.

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Association Adviser

MAY 23, 2018

Each association is unique in their goals, needs, communication platforms, members and legislative functions. Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. Source: 2017 Association Communications Benchmarking Survey. Which articles are most read?

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ChatterBachs

JANUARY 4, 2011

I found myself thinking back over all the great 1-on-1 conversations I had in 2010 and wanting to have more in 2011. It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs.

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