Association Subculture

JANUARY 2, 2012

Monday, January 2, 2012. Times Like These - My 5 Terms for 2012. Even though today is still technically a holiday, I feel like 2012 is officially underway and now its time to reveal the 5 Terms for 2012 that will be front and center at Alcorn Associates Management Consulting this year. January 3, 2012 7:06 AM.

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Association Subculture

SEPTEMBER 21, 2011

Disruptive Innovation Coming to Nonprofits. You want innovation? She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. innovation. (6). marketing. (2). Principled Innovation LLC.

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Association Subculture

SEPTEMBER 14, 2011

Innovation in Association Management. Deirdre Reid wrote about ASAEs Innovation Talks. WSAE is hosting their Innovation Summit right now. Host your own innovation conversations. innovation. (6). marketing. (2). Principled Innovation LLC. ► 2012. (23). skip to main | skip to sidebar.

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Thanks For Playing

JANUARY 30, 2013

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Get schooled in how the Boss of Big Data (aka the 2012 Obama campaign) did it. Content marketing is all the rage, which makes it even more important to do it WELL.

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SCD Group

AUGUST 8, 2012

Wednesday, August 8, 2012. Creating Content that Works for Your Association. Shared by Becky Rasmussen of AMR Management Services Last year, I had the opportunity to attend the first-ever Content Marketing World. That was this conference for me as a content marketing professional. Causeaholic.

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SCD Group

AUGUST 12, 2012

Sunday, August 12, 2012. Why Content is Gold for Associations & Nonprofits. Content is gold for associations and nonprofits. Heres how: Like Gold, Content is a Valuable Investment. Like gold, investment in quality content is an investment in a quality asset. Like Gold, Content is Conductive.

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SCD Group

AUGUST 26, 2012

Sunday, August 26, 2012. Under Armour’s race to discover innovative fitness gear: a model for associations? And, that can stifle our innovation. Labels: association executives , association leadership , association management , innovation , SCD Group , STIAL , Under Armour , USA Today. ▼ 2012.

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SCD Group

AUGUST 9, 2012

Thursday, August 9, 2012. Do "Best Practices" prevent association innovation? " Reply Delete Replies Steve Drake August 10, 2012 10:55 AM Thanks Jamie. Delete Reply Adrian Segar August 10, 2012 11:15 AM Love the story Steve, and agree with the analogy. Strategy | Content | Discovery. ▼ 2012.

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SCD Group

AUGUST 5, 2012

Sunday, August 5, 2012. Integrated Marketing Tip shows value of adaptive sites. Responsive and adaptive sites deliver the best experience and allow the best access possible to your content. During the session, five association marketing executives are sharing six tips each. Strategy | Content | Discovery.

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SCD Group

AUGUST 1, 2012

Wednesday, August 1, 2012. Integrated Marketing Tip for Associations and Nonprofit Organizations: Combine Live & DIgital. This is just one tip from Marketing Tips in Social Media Age: Sharing Solutions & Solving Problems that will be presented and discussed at the 2012 ASAE Annual Meeting in Dallas, TX. ▼ 2012.

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JULY 10, 2012

10 July 2012. Some of the speakers arent very good, and a lot of the content is shallow or too basic, people seem ill-prepared, the slides are bad, etc. Labels: call for presentations , conferences , innovation. July 10, 2012 10:45 PM. July 10, 2012 11:16 PM. July 11, 2012 6:14 AM. July 11, 2012 9:35 AM.

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Aaron Wolowiec

FEBRUARY 25, 2014

Each month, we’re asking editors and content producers to share with us what they’re writing about, upcoming trends and other behind-the-scenes must-haves for the association industry. If you’d like to contribute, please contact Kristen Parker, digital content manager for Event Garde LLC , at Kristen@eventgarde.com. Rebranding.

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SCD Group

AUGUST 29, 2012

Wednesday, August 29, 2012. Does print still work for association marketing & communications? Here are some highlights of the story: “The catalog continues to open new doors and opportunity for us,” said Jim Wright, senior vice president of marketing at Express. Strategy | Content | Discovery. ▼ 2012.

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MAY 17, 2012

17 May 2012. Other major topics include ASAE and various things related to ASAE, changeblogging, social media and specific social media technologies, generations, innovation, leadership, membership, and marketing, and Jamie Notter has the distinction of being the person I reference most often (hey, the man writes good stuff).

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Eric Lanke

JANUARY 16, 2012

Innovation. Monday, January 16, 2012. The speaker was there to present the results of a survey exploring trends and issues related to membership marketing in associations. Ask her to prepare three or four pieces of content--each no more than 10 minutes in length (Im not kidding; count her slides). Labels: Innovation.

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SCD Group

AUGUST 13, 2012

Monday, August 13, 2012. 30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. Causeaholic. AMR Management Services. Stronger by Association.

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Association Subculture

APRIL 2, 2012

Monday, April 2, 2012. Be a Catalyst for Change - Play April 3 - 5, 2012! She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. innovation. (6). marketing. (2). ▼ 2012. (23).

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ChatterBachs

MAY 21, 2012

We were talking about content management, content curation, content strategy, content marketing (you get the idea… content). Interestingly enough, I heard or read two references Friday to 3M, historically known as one of the most innovative companies in the US. Imagine a museum.

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Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Innovation Trigger. The concept of distributed ledgers has usefulness outside of its thriving use in financial transactions and currency speculation, and it is actively triggering innovation in healthcare IT.

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SCD Group

AUGUST 21, 2012

Tuesday, August 21, 2012. Schonher, vice president of Marketing General Incorporated, shared a summary of the 2012 Membership Marketing Benchmarking Report on m.asaecenter.org. It was headlined: Top 10 Benchmarks in Membership Marketing. And, a special thanks to Marketing General for this annual survey.

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Association Subculture

DECEMBER 5, 2011

This video just seems to sum up the process of innovation for me. Labels: innovation , strategy. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. innovation. (6). marketing. (2).

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SCD Group

SEPTEMBER 23, 2012

Sunday, September 23, 2012. Kids & Brushing: What Can Associations Learn About Innovation? Talk about innovation! A week or so ago, Jamie Notter wrote a great post on association innovation. Here’s how he defined innovation: Innovation is change that unlocks new value. Strategy | Content | Discovery.

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Association Subculture

APRIL 30, 2012

Monday, April 30, 2012. The innovations in the filming werent intentional. If we are really searching for innovation in the association community, sometimes we need to purposefully strike out into areas that make us uncomfortable, or that we dont know much about. May 1, 2012 2:08 PM. May 1, 2012 5:11 PM.

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Association Subculture

JULY 23, 2012

Monday, July 23, 2012. If I remember correctly, at one point their senior leadership mentioned that their major marketing goal was to take a mid-level manager from Hewlett-Packard and make them feel like a bad-ass on the weekend. July 24, 2012 5:02 AM. July 24, 2012 9:12 AM. innovation. (6). marketing. (2).

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SCD Group

AUGUST 2, 2012

Thursday, August 2, 2012. This is just one tip from Marketing Tips in Social Media Age: Sharing Solutions & Solving Problems that will be presented and discussed at the 2012 ASAE Annual Meeting in Dallas, TX. During the session, five association marketing executives are sharing six tips each. ▼ 2012.

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Aaron Wolowiec

DECEMBER 3, 2013

As it quickly grew, Hill led – and continues to lead – many of the firm’s strategic marketing initiatives, including outreach to association leaders nationwide. As most of you know by now, I came on board this summer as digital content manager to help Event Garde grow its online and public presence.

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SCD Group

SEPTEMBER 24, 2012

Monday, September 24, 2012. It’s being open to numerous possibilities, having the discipline to experiment with conflicting strategies and moving quickly to embrace one of them when the direction of the market becomes clear.” What is Innovation? Causeaholic. AMR Management Services. Stronger by Association.

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SCD Group

AUGUST 23, 2012

Thursday, August 23, 2012. 2 comments: Jeff De Cagna August 23, 2012 6:00 PM Steve, I wish Bob and Russ had included my new e-book, Associations Unorthodox: Six Really Radical Shifts Toward the Future, in their discussion. Reply Delete Steve Drake August 26, 2012 12:52 PM Thanks Jeff! Strategy | Content | Discovery.

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SCD Group

AUGUST 30, 2012

Thursday, August 30, 2012. Yet, share of auto insurance market shrunk to 4.1%. So, the organization explored a LinkedIn marketing strategy. · By the way, be sure to explore content marketing as a key element of your integrated marketing campaigns. Causeaholic. AMR Management Services.

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SCD Group

AUGUST 15, 2012

Wednesday, August 15, 2012. So, heres your "assignment:" No matter how sick and tired your are of the 2012 Presidential campaign (and other elections), step back and look at the tactics to determining which might be effective in communicating with your members and potential members and donors and potential donors. ▼ 2012.

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Association Subculture

JANUARY 8, 2012

Sunday, January 8, 2012. January 10, 2012 1:57 AM. January 10, 2012 7:38 AM. January 10, 2012 9:42 AM. April 27, 2012 4:50 AM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant.

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Association Subculture

FEBRUARY 13, 2012

Monday, February 13, 2012. February 14, 2012 9:03 AM. February 14, 2012 10:59 AM. February 14, 2012 12:09 PM. February 14, 2012 4:25 PM. February 15, 2012 8:01 AM. innovation. (6). marketing. (2). Principled Innovation LLC. ▼ 2012. (23). skip to main | skip to sidebar.

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Association Subculture

JULY 3, 2012

Tuesday, July 3, 2012. July 10, 2012 12:34 PM. July 11, 2012 4:29 PM. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. innovation. (6). marketing. (2). ▼ 2012. (23).

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Association Subculture

APRIL 5, 2012

Thursday, April 5, 2012. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. innovation. (6). marketing. (2). Principled Innovation LLC. ▼ 2012. (23). generations.

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SCD Group

AUGUST 19, 2012

Sunday, August 19, 2012. Strategy | Content | Discovery. My goal is to save you time by gathering, curating and sharing content important to association and nonprofit management. I seek key trends from business and consumer marketing that stimulate your thinking about your organization and its members or donors.

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SCD Group

AUGUST 6, 2012

Monday, August 6, 2012. 7 Steps to Creating Your Content Marketing Channel Plan By Joe Pulizzi via Content Marketing Institute Once you create content, you need to decide how you are going to distribute it. Content/conversation plan (how you’re telling your story). Content management process.

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SCD Group

AUGUST 28, 2012

Tuesday, August 28, 2012. Strategy | Content | Discovery. My goal is to save you time by gathering, curating and sharing content important to association and nonprofit management. I seek key trends from business and consumer marketing that stimulate your thinking about your organization and its members or donors.

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