Membership Marketing

JUNE 5, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Tuesday, June 5, 2012. Seven Levers to Increase Membership Recruitment. at Tuesday, June 05, 2012. Speaking Engagements. Speaking Engagements. Publications.

Recruiting 40

Recruiting Recruitment Price Survey 40

Eric Lanke

APRIL 2, 2012

Monday, April 2, 2012. Every Organization Needs Two Values Statements. Chapter 7 is about being trustworthy, and there are several pages in there about the importance of having a values statement--a clear and transparent declaration of what actions, beliefs and assumptions your organization values. image source. But no more.

Organization 100

Organization Proposal Sample Leadership 100

Associations Now

SEPTEMBER 16, 2015

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time. Here’s why. Recognition is a rare resource.

Recruiting 40

Recruiting Recruitment Discount Social Media 40

SCD Group

OCTOBER 4, 2012

Thursday, October 4, 2012. Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. AMR Management Services.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Membership Marketing

MAY 25, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Friday, May 25, 2012. Just Released: The 2012 Membership Marketing Benchmarking Report. Just Released: The 2012 Membership Marketing Benchmarking Report.

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

JANUARY 26, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 26, 2012. Participation Grows for the 2012 Membership Marketing Benchmarking Report. And this year we had over 750 organizations submit their data.

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

APRIL 4, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Wednesday, April 4, 2012. Fast Facts from the 2012 Membership Marketing Benchmarking Report. Fast Facts from the 2012 Membership Marketing Benchmarking Report.

Report 40

Report Marketing Price Survey 40

Membership Marketing

OCTOBER 19, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Why Share the Wealth through Membership Recruitment? A bigger and better organization helps heighten the image and awareness for the entire industry. Publications.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

NOVEMBER 12, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Using Social Media to Recruit Staff. Unleash the Power of Market Testing in your Membership Recruitment. ► 2012. (18). Quick clicks: July 26, 2012.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

YourMembership

DECEMBER 21, 2011

(It’s held every week at 2PM EST and whether you are involved in the association, nonprofit or corporate world(s) the topics covered here and insights provided have application to all member-centric organizations.) This week’s chat focused on predictions for 2012. Christina says: January 4, 2012 at 3:24 pm.

Social Media 150

Social Media Software Membership Management Recruiting 150

Off Stage

APRIL 12, 2011

12, 2011 - Jumpstart 2012: A Planning Tool for AEs to Use. Right now the real estate community is caught up in a tornado of transition, and the question is “How can we as professional organizations best serve our members? How can we most effectively organize and direct our association resources toward meaningful member service?

Tools 40

Tools Leadership Resources Project 40

Eric Lanke

APRIL 9, 2012

Monday, April 9, 2012. McKinley Advisors is out with the results of their 2012 Economic Impact on Associations study. The results of one particular question in the 2012 report that really jumped out at me. ▼ 2012. (45). Everyone Is Responsible for Member Recruitment. Bucking the Trend. Yes and Know.

Recruiting 100

Recruiting Recruitment Member Engagement Innovation 100

Membership Marketing

JANUARY 27, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in Your Membership Recruitment. However, there are some methods of tracking used by other organizations that have performed well.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Eric Lanke

FEBRUARY 11, 2013

This is a recording of the webinar I gave on November 2, 2012, to kick off The New World of Member Engagement webinar series sponsored by Young Association Professionals , Aggregage , Association Universe and Infinite Conferencing. Recruit with a One-to-One Philosophy 3. Don't Forget the Fun 2. Don't Waste a Volunteer's Time 4.

Member Engagement 100

Member Engagement Recruiting Recruitment Innovation 100

Membership Marketing

JUNE 17, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Four Reasons Why Thriving Membership Organizations Stop Growing. At some point every organization will hit a point of getting all the prospects who want to join.

Organization 40

Organization Price Survey Recruiting 40

YourMembership

JULY 24, 2012

July 24th, 2012 | Posted in Member Engagement + Retention. When member-based organizations talk about improving processes we frequently begin the conversation with “What keeps you up at night?” “What are you most afraid of someone finding out about your organization?” Member recruitment.

Software 150

Software Price Membership Management Social Media 150

YourMembership

SEPTEMBER 14, 2012

September 14th, 2012 | Posted in Member Engagement + Retention , Membership Management. This seems like odd advice to give someone who works in a membership organization. Joining another member organization helps you to see/experience how others do things, not the way they hope to do things, or imagine it’s done.

Membership Management 150

Membership Management Software Social Media Price 150

YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. We know that there are key points when recruiting new members to any organization that are crucial to survival. by Megan Rockett. by Jeff Hurt.

Social Media 150

Social Media millennials Recruiting Recruitment 150

YourMembership

JUNE 21, 2012

June 21st, 2012 | Posted in Membership Management. Your mission is your meaning but from a day-to-day perspective it’s easy to get mired down in the incessant questions and complaining you hear when devoting yourself to a membership organization. Working for a member-based organization is hard work. Don’t Like it?

Social Media 150

Social Media Software Membership Management Price 150

Idea Architects

APRIL 11, 2012

Wednesday, April 11, 2012. While Tulgan and Peters are both talking about paid staff in the new economy, associations and other organizations would be wise to note the relevance of their thinking for recruiting, developing, and rewarding volunteers. Jeffrey Cufaude is an architect of ideas. We are told this is the era of Me Inc.,

Columbus 60

Columbus Recruiting Recruitment DC 60

Associations Now

SEPTEMBER 8, 2017

In 2012, 82 percent were white. “It is possible chief executives express higher levels of dissatisfaction with the board’s racial and ethnic diversity because they are more exposed to the way it is affecting their organization,” the report notes. “Talking about the importance of diversity isn’t enough.

Survey 95

Survey Report Recruiting Recruitment 95

Membership Marketing

JUNE 18, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Monday, June 18, 2012. Much of the data reported in the recently released 2012 Membership Marketing Benchmarking Report was very encouraging. July 26, 2012 10:07 AM.

Marketing 40

Marketing Recruiting Recruitment Price 40

Association Adviser

MARCH 19, 2013

Recruit, retain, engage and repeat. The topic came up again in the 2012 Pulse Report by Greenfield Services Inc.—a a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. By Elsbeth W. Here’s why.

Georgia 60

Georgia Recruiting Recruitment Louisiana 60

Eric Lanke

APRIL 16, 2012

Monday, April 16, 2012. Organizations and the people in them are unwilling to take risks (i.e., The trick is getting the people in your organization to see things through this lens. To see that standing pat threatens the organization more than doubling down. ▼ 2012. (45). Eric Lanke. Leadership. Innovation.

Innovation 100

Innovation Proposal Leadership Member Engagement 100

Eric Lanke

MARCH 19, 2012

Monday, March 19, 2012. The Innovation Circle is an opportunity to share these ideas with peers who are facing some of the same challenges, and to hear from them some of the experiments theyre thinking of running in their own organizations. 2 comments: Ann Massie Nelson March 19, 2012 9:46 AM Thanks, Eric. ▼ 2012. (45).

Member Engagement 100

Member Engagement Innovation Proposal Committee 100

Associations Now

MAY 22, 2017

An organization in the nursing field is the latest association working to confront a looming workforce shortage. million positions for registered nurses, an increase of 19 percent from 2012. “When we talk to nurse executives and staff around the country, we hear they have difficulty recruiting, and nurses are short-staffed.”

Arkansas 89

Arkansas New York Recruiting Recruitment 89

Associations Now

JULY 20, 2017

“The longest standing question that we all hear every time we do a pitch with an organization … is … if I knew a person of color or firm, I would hire them, we just don’t know any. So our organization at the most basic level is going to be set up to answer that question,” Rocha told NBC News.

DC 55

DC Washington Recruiting Recruitment 55

Idea Architects

OCTOBER 17, 2011

Theres an i nteresting post (and the beginning of a conversation) going on over at the Acronym blog , focusing on volunteer recruitment and diversity. I think we need to reframe the way many organizations currently view volunteers. In short, we would organize the enterprise for 100% volunteering. Jul 2012 (11).

Columbus 60

Columbus DC Louisville Houston 60

Idea Architects

JUNE 13, 2012

Wednesday, June 13, 2012. It used to be that you had to pay to play: join an organization and then you can get involved. How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? community that people value and that our organizations market. on Wednesday, June 13, 2012.

Columbus 60

Columbus DC Louisville Houston 60

Association Adviser

JULY 26, 2018

RIMS initiated remote working opportunities in 2012 with a detailed policy that is frequently revisited and refined. The trend for organizations to offer remote working opportunities is supported by the numerous benefits – tangible and intangible – that they provide for both the employer and employee. There are Advantages.

Guidelines 62

Guidelines Technology Communications Products 62

Idea Architects

APRIL 18, 2012

Wednesday, April 18, 2012. Amazingly, very few associations or other nonprofit organizations do that. In fact, many if not most know next to nothing about the talents, interests, and experiences of their members and how those might connect to volunteer opportunities within their organization. What do you care about?

Columbus 60

Columbus DC Louisville Houston 60

Associations Now

AUGUST 22, 2016

Aluminum Association executives hope the structure change will bring academics and other experts into the fold as it pushes its recruitment efforts. To join the organization as an individual, a person must be nominated by an association official and then vetted by the membership committee.

Recruiting 40

Recruiting Recruitment Virginia Washington 40

Jamie Notter

MAY 16, 2012

Posted May 16, 2012. I used an example in his book during my session that delved into some detail about how you humanize your organization (more on that in another post). But in my first presentation, I made the point that many organizations fall short when it comes to clarity. Human organizations embrace discipline.

Social Media 70

Social Media Leadership Innovation Recruiting 70

Membership Marketing

NOVEMBER 8, 2019

Associations with increases in membership over the past year and the past five years, as well as those with increases in their overall new members are significantly more likely to indicate that the organization has a culture that supports innovation.

Report 40

Report Marketing Innovation millennials 40

Membership Marketing

NOVEMBER 11, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Five Steps to Building a Membership Recruitment Strategy. I just responded to a question on how an organization should put together a membership recruitment strategy.

Marketing 40

Marketing Recruiting Recruitment Price 40

Idea Architects

FEBRUARY 6, 2012

Monday, February 06, 2012. Organizations would be well served to inventory all of the work that is done and to systematically identify the pieces volunteers are best or uniquely positioned to do and the pieces where it would be easy and/or desirable to tap into volunteer contributions. Recruit with a one-to-one philosophy.

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Tips Columbus Charlotte Committee 60