Remove 2017 Remove Marketing Remove Member Experience Remove Revenue
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What’s Next? 6 Membership Trends to Watch in 2017

Socious

Now it’s nearly 2017 and a lot has changed. From paper checks to marketing automation and targeted email drip campaigns , every year brings something new for membership management. So what does 2017 have in store for those us working in membership and member marketing? 2017 Membership Predictions.

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Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Leverage your AMS data to customize your membersexperience online, ensuring they log in more often, read your content and register for that next big event. Host: Marketing General, Inc. 1 CAE credit.

San Jose 188
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Association Brain Food: 6.23.23

Reid All About it

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. However, their event experience—and your sponsors’ satisfaction—would improve if they did. Renew: Is Your Member Renewal Journey Magical or Miserable? Event apps. 1 CAE credit. More info/register. 1 CAE credit.

Metro 195
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Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Leverage your AMS data to customize your membersexperience online, ensuring they log in more often, read your content and register for that next big event. Host: Marketing General, Inc. 1 CAE credit.

San Jose 150
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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy. The numbers speak for themselves.

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4 Ways to Optimize Your Association's Sponsorship Program

ISAE

Not only do sponsorships generate important revenue for your day-to-day operations, but they also allow you to strategically plan for the future and expand the important work you’re doing to serve your members. If you already have a sponsorship program—great!

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Top 11 Chamber Management Software AMS Systems

GrowthZone

To put it simply, an AMS provides chambers of commerce with an all-in-one member management system to: Streamline operations. Generate revenue. Marketing automation. Member app. Self-serve, password-protected member portal. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks.

System 148