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7 lucky reasons to attend Xperience 2017.

YourMembership

The luckiest of all days is upon us, and if you haven’t yet registered, it’s just your luck I’ve put together 7 reasons why you should make your travel plans today to attend Xperience 2017—A Conference for Everyone. This […].

Education 199
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Defining the Goal of Member Engagement

Association Success

Before setting out to increase engagement, ask yourself: what does it look like for our association? What does member engagement mean to you? As a Culture Consultant, my area of expertise is the internal and external cultures of employees, customers, and members. Has this piqued your interest?

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Engagement Lessons from the Pandemic

Spark Consulting

The pandemic had uneven effects: some associations enjoyed increased member engagement while others have been deeply challenged. Your members’ goals and challenges are shifting rapidly. Their member experience is neither representative nor typical. Remember that.

Video 370
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How Do Associations Need to Adapt in 2017?

Associations Now

This year is just getting started, but there are already a lot of reasons to get busy in these early days of 2017. In a new white paper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations.

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How Aptify can help your labor union attract the next generation of members

Aptify

Offering a convenient mobile experience is a must-do these days for effective member engagement. Mobile web traffic has consistently accounted for about half of all global web traffic since early 2017. The Digital Evolution Study by Community Brands shows that members are tied to their mobile devices.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Like many associations, they did not have a 100 percent renewal rate, but were hesitant to utilize the marketing tools that were available but unfamiliar to them, for fear of making a mistake that would negatively impact the member experience. Getting in touch with members through automation. The numbers speak for themselves.

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Do Your Members Need a Break? Add a Pause Button.

Associations Now

A few associations and some subscription-based services let members press the pause button when they need a break. What I’m about to say might sound counterintuitive to your member engagement strategy, but bear with me. Is it possible that your association does too much for members? The post Do Your Members Need a Break?