Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Nimble AMS

JANUARY 25, 2024

With the Salesforce AppExchange. Discover three reasons why the Salesforce AppExchange is redefining association management software, helping you exceed your goals and enhance the member experience. What is the Salesforce AppExchange ? Our association began using Nimble AMS in April 2021 and we have not looked back.

Software 119

Software Association Management System Innovation 119

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APRIL 2, 2021

A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. 21 SEO tips, tactics, and trends for website content in 2021. Mike Murray, Content Marketing Institute ).

Revenue 335

Revenue Conference Industry Strategy 335

MemberClicks

DECEMBER 14, 2021

One of the many challenges that organizations regularly face is keeping member renewals and retention high. According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. So how can organizations stem the loss of members and keep their retention rates high?

Member Experience 97

Member Experience Examples Report Marketing 97

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SEPTEMBER 3, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please complete the Tagoras 2021 Virtual Conferences survey. Mike Agron, Content Marketing Institute ). Presenter: Jarrett Way, Content & Digital Marketing Manager, Mighty Citizen.

Learning Management System 195

Learning Management System Education Technology Review 195

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OCTOBER 29, 2021

Leading Learning released The Virtual Conferences Report 2021. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. What does it take to set yourself up, market yourself, and actually get contracted for work? Host: MPI (possible fee for non-members).

Revenue 195

Revenue Survey Leadership Education 195

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SEPTEMBER 10, 2021

Live Review 2021. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. . Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns.

Strategy 195

Strategy Content Education Tips 195

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JULY 2, 2021

. – Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. Host: American Marketing Association. It’s the underlying principle of Inbound Marketing.

Technology 370

Technology Strategy System Education 370

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JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. Host: Fridays@4.

Newsletter 195

Newsletter Survey Team Software 195

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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

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MARCH 25, 2022

Professional development market potential. The number of training professionals who said their CEOs were active champions of learning jumped from 27% in 2020 to 62% in 2021. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Tim Prestianni, senior digital marketing manager, Unleashed Technologies.

Revenue 195

Revenue Content Virginia Technology 195

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MARCH 5, 2021

This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Live Meetings Updates 2021. Association Advocacy and Ethics in 2021: Navigating a Changing Landscape. Director of Client and Market Success, ?rasa.io.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.

St. Louis 370

St. Louis Technology Strategy Products 370

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Member advisory groups. Does your association want to understand the needs and interests of different segments of your membership and market? Personalizing the Member Experience.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 229

Revenue Survey Education Strategy 229

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JULY 9, 2021

She describes the different tactics developed and practiced by Amanda Kaiser and Arianna Rehak during the 2021 Virtual Networking Incubator. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. Office myth. More info/register.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Protech

NOVEMBER 3, 2021

November 3, 2021 – Togetherwork, the leader in integrated software and payments for managing communities, groups, and organizations, is excited to announce the acquisition of Protech Associates. . COLUMBIA, Md.

Association Software 98

Association Software Software Maryland Class 98

Nimble AMS

MAY 13, 2022

Be prepared to offer industry-specific certifications at your organization so early careerists can market themselves to potential employers. Ensure you provide plenty of in-person and virtual networking events at your association and market the opportunities to young professionals and new members.

millennials 112

millennials Certificate Member Engagement Tips 112

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MARCH 26, 2021

Get an in-depth look at all the important things event organizers need to look at when it comes to getting value from their event data: why data is critical for your 2021 event strategy, top data collection tools and why they matter, 4 key steps in building a successful data management strategy, and how to address your top event data challenges.

Innovation 259

Innovation San Diego LMS Strategy 259

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APRIL 9, 2021

Improve Your Member Experience with Smart Data Management. Looking to take your database to the next level, create greater connectively between your data, create insightful reports and improve the user experience for your members? Pave your data-driven road in 2021, and beyond. Johnson Experience Marketing.

San Diego 370

San Diego Revenue Strategy Content 370

Nimble AMS

JUNE 10, 2021

When you’re in the market for a new association management software (AMS) system, you need all of the information you can get. That’s why AMS Fest 2021 is the perfect place for you to be next week. Here are three questions to ask vendors at AMS Fest 2021 to help you find the right AMS for your association.

Software 78

Software System eBook Cost 78

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JANUARY 14, 2022

. – Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Hear about the factors that lead to workplace exhaustion, isolation, and even trauma, specifically within the context of the marketing industry. Host: American Marketing Association. More info/register. Tue 1/18 at 1 p.m.

Team 195

Team Technology Certificate Revenue 195

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Hear about proven techniques that aim to drill down quickly and efficiently into what you really need to know from your members, attendees, and prospects. Career changers.

Revenue 195

Revenue Technology Education Video 195

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MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. . – Host: American Marketing Association.

Nashville 370

Nashville LMS North Carolina Recruiting 370

MemberClicks

DECEMBER 14, 2021

One of the many challenges that organizations regularly face is keeping member renewals and retention high. According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. So how can organizations stem the loss of members and keep their retention rates high?

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

One of the many challenges that organizations regularly face is keeping member renewals and retention high. According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. So how can organizations stem the loss of members and keep their retention rates high?

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

One of the many challenges that organizations regularly face is keeping member renewals and retention high. According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. So how can organizations stem the loss of members and keep their retention rates high?

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

Aptify

JANUARY 21, 2022

The 2021 Association Trends Study by Community Brands includes multiple findings that give professional membership organizations like yours insights into how to better serve their members – even in uncertain times. . Learn more about why Aptify is the best AMS on the market. How can you prepare for this year and beyond? .

Organization 138

Organization Certificate LMS Membership Management 138

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AUGUST 20, 2021

Presenters: Andrew Pearson, Chief Marketing Officer, Socio. Melissa Jones Clark, Director, National Accounts & Brand Experience, Meeting Tomorrow. Learn how to use social insights to maximize your social marketing success, reach the right audiences and identify new opportunities. Host: American Marketing Association.

Revenue 195

Revenue Content Resources Strategy 195

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JULY 30, 2021

How the Healthcare Financial Management Association’s podcast engages members, supports DEI initiatives and attract sponsors while maintaining integrity. Why niche communities are the future of social media marketing—associations should have an advantage here. Presenter: Erica Salm Rench, Director of Client and Market Success, Rasa.io.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Protech

MARCH 1, 2021

How’s 2021 going so far? And we still face the challenge of finding creative ways to engage members and foster community connections across a digital divide. And everyone has realized that the shift to a more virtual member experience is going to be permanent. Marketing automation.

LMS 96

LMS Tools Revenue Learning Management System 96

GrowthZone

NOVEMBER 8, 2022

“We’re using GrowthZone to drive significant process improvements that make our member experiences remarkable and consistent. By using GrowthZone, tasks and project templates we are able to ensure our ‘member journeys’ are clear, documented, and followed by all within our organization. But what is it?

Process 78

Process Directory Software Revenue 78

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MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Host: American Marketing Association Speakers: Emily Dick, Director, Demand Generation, and Tiffany Sanford, Assistant Team Lead, Demand Generation, Cvent Tue 3/7 at 2 p.m.

Revenue 39

Revenue Tools Education Member Experience 39

Socious

SEPTEMBER 26, 2016

I’m going to put on my prognosticator hat and make a couple of wagers on what things will look like in 2021. As people desire more and more not to be a number on the world wide web, marketers and associations will continue to offer more personalized digital service. Change #1) Seamless Mobile Integration.

Software 100

Software Association Management System Technology 100

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MARCH 20, 2020

Get answers to any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform. Kate Ratcliffe, CMP, CommPartners Marketing Manager and former virtual event producer. Colleen Leary, Senior Marketing Events Manager at Alert Logic. 1 CAE credit.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. How to Develop a Successful New Member Onboarding Campaign through Marketing Automation. What the deuce? I knew you would appreciate it.”

Innovation 273

Innovation Conference FAQ Industry 273