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Association Brain Food: 10.18.24

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Sponsorship strategy. Watch the shifts in engagement between member segments and track not just what people do with you, but also what they don’t care about. Mark Wallach of Engagement Mobile Strategies suggests unlocking new revenue by engaging boomers with more accessible online experiences. Accessibility. to 4:10 p.m.

Revenue 259
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Association Brain Food: 4.19.24

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In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. The secret might lie with those who have already been part of your journey—your lapsed members. . More info/register.

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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 259
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Association Brain Food: 9.6.24

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exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) and current CAEs to share their knowledge and experience with the exam. Conversations Dominating Association Planning Hear about strategies associations implement to stay ahead of the curve. More info/register.

Revenue 265
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Association Brain Food: 10.6.23

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Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. It is no longer a weird experiment in some back room with a tiger team.” Content marketing. More info/register. CMP credit.

Revenue 259
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Association Brain Food: 1.26.24

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It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. More info/register. 1 CAE credit.

Survey 259
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Association Brain Food Weekly: 5.7.21

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Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m. Wed 5/12 at 1 p.m.

St. Louis 370