Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. They suggest strategies for making the case for investing in online learning programs. Host: Virginia Society of Association Executives.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Presenter: Carlos Restrepo, MS, CAE, Chief Revenue Officer, Agilutions. Host: Association Adviser/Naylor Association Solutions. CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

MARCH 11, 2010

The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. Resources, talent and priorities must flow toward revenue drivers.”2. Associations Now. (8).

Marketing 40

Marketing Price Survey Revenue 40

Membership Marketing

APRIL 1, 2011

And if an organization suffers from the lack of a strategy or plan, then membership has been more likely to remain static. Finally, I hope this does not sound too negative, but there really is a lack of marketing expertise in a good number or associations. in Alexandria, Virginia. Associations Now. (8). Growth Strategy.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 14, 2011

Clearly, there are vastly different strategies between these two ends of the pricing spectrum. So how does one go about building a pricing strategy? A book that does a good job explaining the value-based pricing strategy is The 1% Windfall : How Successful Companies Use Price to Profit and Grow. in Alexandria, Virginia.

Price 40

Price Products Marketing Discount 40

Membership Marketing

APRIL 9, 2010

I think that the use of social media in associations is one of the most talked about and important topics in association management. The leading associations that I talk to are really still in the experimental stages of social media and using it as a source for new members. in Alexandria, Virginia. Tony Rossell.

Social Media 40

Social Media Survey Report Case Study 40

Reid All About it

OCTOBER 13, 2023

The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. Come ready to learn, share, and discuss strategy, resources, and challenges. More info/register. Host: WorkerBee.TV 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272

Reid All About it

SEPTEMBER 10, 2021

The IAL Launch Event for Compass: the Systems Map for Association Leaders. Presenters: Carli Feinstein, Vice President of Partnerships and Strategy at Craft & Commerce. Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement. 1 CAE credit.

Strategy 195

Strategy Content Education Tips 195