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Preparing Your Association for AI

Association Analytics

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. The key to determining which tools to work with depends on your goals. It’s equally important to think about how AI will impact your members.

San Diego 317
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Level Up Your Marketing with Analytics

Association Analytics

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. How are you tracking success?

Marketing 169
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Association Brain Food Weekly: 11.13.20

Reid All About it

The weekly list of free educational events and resources for the association community… Looking forward. The Association Laboratory Research Alliance invites association executives to participate in the Looking Forward 2021 study. We all used to think working from home was the future of work. The future of work.

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Association Brain Food: 10.27.23

Reid All About it

The weekly list of free educational events and resources for the association community… Membership benchmarks. In seven minutes, you can help our community learn about association industry trends in membership engagement and retention levels, digital transformation, the adoption of AI, generational priorities, and more. Governance.

LMS 256
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Association Brain Food Weekly: 6.18.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. Is it difficult to find members to serve on your membership committee?

LMS 369
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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Their advice seems so obvious, yet apparently most associations need to hear it. Market perception.

Maryland 272
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Association Brain Food: 6.9.23

Reid All About it

The weekly list of free educational events and resources for the association community… Woke up this morning with a terrific urge to lie in bed all day and read. Make the same unforgivable mistakes? Associations have a tough road ahead of them. Audience personas. Event marketing. And gave over. Check it out.

Revenue 205