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Case Study: Texas Society of Association Executives

Association Adviser

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. TSAE earns non-dues revenue on a portion of each sale. The Solution.

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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. Read the full story: MSCPA Case Study.

Revenue 191
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Introducing the Association Chat Knowledge Hub

AssociationChat

Gain access to our curated online library of timely and downloadable content on more than 5 critical topics. Check these out: How to Create a Sponsorship Strategy That Will Maximize Event Revenue. Case studies. Our Hub features numerous downloadable pieces, with more added regularly! How-To Guides.

eBook 52
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Association Brain Food Weekly: 11.26.21

Reid All About it

You can also download a related report from EventMB and IMEX—I did but haven’t read it yet. Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck.

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Association Brain Food Weekly: 11.13.20

Reid All About it

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. 1 CMP credit.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

The side effects of this change are: A loss of traditional revenue generated by membership dues. We recently published a case study featuring Ewald Consulting , one of the largest AMC’s we work with at YM. They have enjoyed remarkable growth with this strategy. Please take a moment and download this case study.

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3 Customer-Focused Benefits of an Online Community

Higher Logic

In your online community you can safely share your company’s strategy so that all your customers and employees can be reminded of a singular vision. According to the Aberdeen Group, 85 percent of online communities have a formal strategy to encourage loyal customers to be brand advocates.

eBook 149