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How to Make Analytics a Priority – Finally!

Association Analytics

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Take action!

How To 169
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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Identify what you need to deliver the member experience you want, and learn how to make the data work for you. An effective data collection tool will integrate with your current engagement platform and drive revenue by allowing you to: Track community activity alongside event attendance, renewal, and retention campaigns. Mobile Apps.

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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

Members used the online community to ask questions about their practice and how to handle tax or software issues. The conversations highlighted issues between CPAs and the Department of Revenue (DOR), including technical issues and software glitches that MSCPA wasn’t aware of, so it stepped in to help. “We

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Between developing personas and learning how to do the automated campaigns, it was worth every penny.”. We immediately got a return on our investment with the revenue from returning lapsed members.”. As for revenue, SNMMI achieved $28,206 total reinstatement revenue in only 60 days. The numbers speak for themselves.

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Association Brain Food: 2.9.24

Reid All About it

Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. Leave with a clearer understanding of executive presence, the impact, and how to elevate your own presence. 1 CAE credit. More info/register.

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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

There’s always a waste to prevent or a profit to be made or a gift to be given when you know how to pickle. Related: 5 Steps to Create a Sponsorship Program That Increases Non-Dues Revenue. Read the full story: MSCPA Case Study. Use judgement for how much advertising is too much advertising. Targeted content.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

ASAE knew Collaborate was a strong member benefit, but insights gleaned from Association Analytics’ Acumen tool proved the community extends beyond just a place for members to interact: Revenue : community users with at least one activity per month generate 5 times more revenue than users with one activity or fewer per month.