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Association Brain Food: 3.24.23

Reid All About it

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Quick hits Can AI write thought leadership content for you? Location: Chicago IL. Mission Critical!

Revenue 227
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Association Brain Food: 8.11.23

Reid All About it

Leadership pipeline. By educating the next generation of company and industry leaders, you’ll fill your association leadership pipeline too. CDT – Chicago Roundtable Event (Chicago IL) CNG is bringing together industry experts to discuss topics pertinent to your work with certification programs. Change management.

Chicago 195
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Association Brain Food Weekly: 1.31.20

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Billhighway shares advice on handling and preventing leadership succession problems. WBT Systems describes how to think differently about professional development and credentialing programs in the age of digital transformation , and how to get your leadership on board for the cultural changes it requires. Location: Chicago IL.

Chicago 221
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Association Brain Food Weekly: 1.3.20

Reid All About it

Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Ann Gynn, Content Marketing Institute ). Guest: Cathy Pales, Executive Leadership Coach. CST – The Pros and Cons of Having Corporate Partners (Chicago, IL).

Chicago 259
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Association Brain Food: 6.9.23

Reid All About it

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts. Location: Chicago IL. Audience personas.

Revenue 205
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Association Brain Food: 4.5.24

Reid All About it

She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. AI-generated SEO content is “polluting our culture for your own minor profit. Chicago IL) Join your peers in tech via a roundtable discussion.

Revenue 256
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. These diverse entities all sell accredited continuing education content — and they’re starting to make a dent in the U.S. Brand Recognition: Anybody can sell educational content.

LMS 252