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Association Brain Food Weekly: 11.20.20

Reid All About it

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

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Association Brain Food: 5.12.23

Reid All About it

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. With podcasts, I’m like a ghost in the room. to 2:45 p.m.

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Association Brain Food Weekly: 9.25.20

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The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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Cheat Sheet: #ASAE12 Annual Meeting Sessions For Professional Development Staff

Velvet Chainsaw

Video as an Educational and Communication Tool. Dallas Convention Center (DCC): D171. Learn the value of using video to augment your professional education, advocacy, or communications efforts. Ever wondered if certification and accreditation programs used by your members actually benefit your association?

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Association Brain Food Weekly: 11.4.16

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Learn how to evaluate your program for volunteer engagement, determine how best to deploy volunteers, create a communication plan, and screen and train volunteers to be an important part of your volunteer recruiting, retention and recognition plans. Host: PCMA and Dallas CVB. More info/register. Host: VolunteerMatch.

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