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Association Brain Food Weekly: 11.20.20

Reid All About it

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Meaningful Engagement: Communicating with Your Members in Troubled Times. Wed 11/25 at 8:30 p.m.

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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications? Certification level.

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Association Brain Food Weekly: 7.31.20

Reid All About it

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Communications in the COVID Era.

Montana 362
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Association Brain Food: 5.12.23

Reid All About it

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. Location: Chicago IL. More info/register. to 2:45 p.m. 1 CAE credit.

Chicago 200
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Association Brain Food Weekly: 9.25.20

Reid All About it

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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Smart Sourcing a New Generation of Association Talent

Association Success

If that perfect market analyst lives in Anchorage and your office is in Dallas—no worries. It’s important to remember that leading a virtual team will require adjustments in communication and culture. One of the advantages of hiring freelancers is that location doesn’t trump talent.

Dallas 92
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Cheat Sheet: #ASAE12 Annual Meeting Sessions For Professional Development Staff

Velvet Chainsaw

Video as an Educational and Communication Tool. Dallas Convention Center (DCC): D171. Learn the value of using video to augment your professional education, advocacy, or communications efforts. Ever wondered if certification and accreditation programs used by your members actually benefit your association?

Dallas 40